Guest Bio

Lindsay Nieminen is the co-founder and owner of Amman Food Tours, a culinary experience company based in Jordan’s capital, and the travel writer behind the blog Carpe Diem OUR Way. She has been exploring and documenting Jordan since 2016. After repeatedly returning to the same local cafés, bakeries, and family-run restaurants in Amman, she began envisioning a way for visitors to experience the city through its food and the people who make it. That vision became reality in 2022 when she and her Jordanian partner launched Amman Food Tours, creating immersive culinary experiences that introduce travelers to the stories and traditions behind Jordanian cuisine.

Through her work, Lindsay focuses on fostering meaningful cultural exchange while supporting greater opportunities for women within Jordan’s tourism industry. Her partnership with local guide Jumana helps bring this mission to life, giving guests an authentic look at Amman’s vibrant food culture while amplifying voices that are often underrepresented in the sector.

Show Summary

In this episode of the Big World Made Small Adventure Travel Podcast, host Jason Elkins speaks with Lindsay about her journey from a traditional corporate career into the world of travel writing and tourism entrepreneurship in Jordan. What began as a passion for exploring local restaurants and sharing stories online eventually evolved into building a food tour company dedicated to connecting travelers with the culture and communities of Amman.

Lindsay reflects on how travel reshaped her personal and professional life, opening the door to new opportunities and relationships while inspiring her to create experiences that go beyond typical sightseeing. She also shares the personal stories behind launching Amman Food Tours and the lessons she learned while building a business in a foreign country.

The conversation also explores the broader cultural context of travel in Jordan, including gender dynamics within the tourism industry, how local communities navigate global and regional challenges, and what travelers should know about visiting the Middle East today. Through food, storytelling, and community partnerships, Lindsay’s work highlights the powerful role travel can play in fostering connection and understanding.

Big World Made Small guest features are invitation-only and selected based on story, experience, and fit with the show. Some guests support the show through paid production features, cross-promotion, referrals, or other partnerships. This helps keep the show free of third-party ads and interruptions while keeping the focus on real, story-driven conversations.

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