『Are We On The Air?©』のカバーアート

Are We On The Air?©

Are We On The Air?©

著者: Shawn Wilsie
無料で聴く

今ならプレミアムプランが3カ月 月額99円

2026年5月12日まで。4か月目以降は月額1,500円で自動更新します。

概要

The podcast about DRTV, marketing on television/internet, tv shopping networks, infomercials and commercials, hosted by 30 year veteran of the television shopping industry, Shawn Wilsie.copyright 2024 All Rights Reserved, King Bobby Productions アート 経済学
エピソード
  • QVC bankruptcy coming? and honoring one of the industry greats
    2026/04/01

    QVC was expected to release its fiscal year 2025 numbers by now—but continued delays are raising serious questions, with some speculating that bankruptcy could be on the horizon. In this episode, we break down what these delays might mean for the company and the broader live shopping industry. We also dive into the growing legal drama, as lawsuits emerge involving Invicta, ShopHQ, and a vendor taking action against QVC. What's really going on behind the scenes? And how could this impact brands, hosts, and viewers alike? But first, we begin on a somber note, honoring the life and legacy of one of the longest-serving hosts in the industry—a true pioneer whose presence helped define an era of televised retail, as she faces down cancer.

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    19 分
  • Shopping goes from TV to online and apps
    2026/03/18

    For decades, TV shopping networks ruled the airwaves—turning late-night channel surfing into billion-dollar sales. But today, many are asking: Is TV shopping dying?

    In this episode, we talk with JW Cudd, an expert in online, app-based, and influencer-driven marketing, about the seismic shift happening in how products are sold. From TikTok creators moving thousands of units in minutes to AI-powered shopping apps, the game has changed.

    So what happens to a giant like QVC? Can it evolve—or will it be left behind?

    Let's break it down.

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    33 分
  • Bankruptcy a real possibility for QVC
    2026/02/13

    The headlines are buzzing — QVC may be facing bankruptcy, and the future of America's most iconic shopping networks hangs in the balance. What went wrong, and what comes next for QVC and HSN? In this episode, we dive deep with Marvin Segel, son of QVC founder Joe Segel, to uncover the story behind the headlines and explore what this could mean for the future of televised retail as we kick off 2026 with a major conversation.

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    35 分
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