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  • HUB 508: AUTHOR PANEL - Laura Biewer, Marva Bailer, and Mila Johansen

    HUB 508: AUTHOR PANEL - Laura Biewer, Marva Bailer, and Mila Johansen
    2026/06/09
    One of the biggest decisions an author has to make, and often their first question: What is the right publishing path for my book? Too many entrepreneurs get stuck comparing traditional, hybrid, and independent publishing without a clear way to evaluate what fit50s their goals. The question you should ask yourself is which path makes the most sense based on your priorities around time, money, control, and how much of the publishing process you want to understand and manage yourself. That’s one of many conversations we have inside The Author ROI Lab. I help entrepreneurs step back and think strategically about the book before they invest months of effort. We look at what kind of support they need, what tradeoffs they are willing to make, and how to choose a publishing path that aligns with their business goals, resources, and desired return on investment. If you’re considering writing a book and want to make smarter decisions from the start, learn more about The Author ROI Lab at www.RobbieSamuels.com/Lab. And now, let’s meet our author panel… Laura Biewer wrote "The Compassionate Notary: A Field Guide to Signings in Hospitals, Hospice and for the Homebound," a practical and heartfelt guide that helps notaries navigate sensitive signings with professionalism, empathy, and confidence when serving clients in vulnerable circumstances. Marva Bailer wrote "Be Unexpected: Resetting Routines to Revolutionize the Future of Work," a forward-thinking book that challenges leaders to rethink patterns and embrace more human-centered, innovative approaches to work, leadership, and organizational culture. Mila Johansen wrote "101 Surprising Tips To Promote Your Book: When & How to Build Hype," a practical marketing guide packed with creative ideas to help authors generate buzz, increase visibility, and promote their books more strategically before, during, and after launch. Please join me in welcoming Laura, Marva, and Mila. In this episode, we discuss the following: 🟠 Choose The Right Publishing Path: Evaluate traditional, hybrid, and independent options through time, money, and control. 🟠 Define Success Metrics Early: Set goals for reviews, sales, and opportunities like speaking invites. 🟠 Use A 99-Cent Promo with Intention: A short discount window can work best when paired with coordinated outreach. 🟠 Build Hype Before Launch: Start visibility and buzz-building before you ask people to buy. 🟠 Compare PR Versus Organic Marketing: A PR-first approach can differ from a community-driven promotion strategy. 🟠 Expect Hidden Amazon Details: Self-publishing has small technical steps that can trip up first-time authors. Links for Laura Biewer LinkedIn, Instagram, and YouTube. https://www.CoachMeLaura.com “The Compassionate Notary: A Field Guide to Signings in Hospitals, Hospice and for the Homebound” “Beyond Loan Signings: The Ultimate Guide to Monetizing Your Notary Commission with Specialty Work” Links for Marva Bailer LinkedIn, Instagram, and YouTube. http://www.marvabailer.com “Be Unexpected: Resetting Routines to Revolutionize the Future of Work” Links for Mila Johansen LinkedIn, Instagram, and YouTube. https://www.milajohansen.com “101 Surprising Tips To Promote Your Book: When & How to Build Hype” All of her other books. Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered. Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    47 分
  • HUB 507: AUTHOR PANEL - Bill Soroka, Lenore Kantor, and Marcia Dawood

    HUB 507: AUTHOR PANEL - Bill Soroka, Lenore Kantor, and Marcia Dawood
    2026/06/02
    Many entrepreneurs feel called to write a book. The idea is exciting, the message feels important, and the potential opportunities seem endless. But before you begin outlining chapters or writing your first page, there’s a critical question worth asking. What is the real purpose of the book? Too many entrepreneurial authors start writing before they’ve clarified who the book is truly for, what problem it solves, and how it connects to their business. Without that strategic foundation, the book can end up feeling scattered, or worse, disconnected from the work you actually want more of. That’s exactly why I created the Author ROI Lab. It’s a small group program designed to help entrepreneurs step back and evaluate whether the book they’re considering is worth writing and how to structure it so it supports their long-term goals. If you want to make sure your book idea is aligned with your business and positioned for meaningful impact, learn more about the Author ROI Lab at www.RobbieSamuels.com/Lab Now, let’s meet today’s author panel: Bill Soroka wrote "The Nectar List: Savoring Life’s Sweetest Moments," a reflective and uplifting book that encourages readers to pause, appreciate life’s meaningful experiences, and intentionally create more moments of joy, gratitude, and connection in their everyday lives. Lenore Kantor wrote "So, What Do You Do?: The Authentic Alchemy Path to Find Who You Are," a thoughtful guide that helps readers move beyond labels and expectations to rediscover their authentic identity, align their work with their values, and create a life that reflects who they truly are. Marcia Dawood wrote "Unapologetic Wealth: Rewrite Your Money Story from Any Beginning," a practical and empowering guide that helps readers rethink their relationship with money, challenge limiting beliefs about wealth, and take confident steps toward building financial security and opportunity. Please join me in welcoming Bill, Lenore, and Marcia. In this episode, we discuss the following: 🟠 Define Success Beyond Vanity Metrics: The initial dream is rankings and reviews, then “real metrics” shift toward impact and conversations. 🟠 Use the Book in Client Work: Giving the book to clients creates a shared reference point and extends your voice beyond sessions. 🟠 Claim a New Author Identity: Publishing can change how you see yourself and unlock a new creative lane. 🟠 Find Your Author Community: This community can become a powerful source for support, learning, and relationships. 🟠 Book Marketing Momentum: Collaboration through the Kindle Flash Sale turns a promotional moment into ongoing visibility. Links for Bill Soroka LinkedIn and YouTube. http://www.billsoroka.com http://notarycoach.com “The Nectar List: Savoring Life’s Sweetest Moments” Bill’s other books. Links for Lenore Kantor LinkedIn, Instagram, and YouTube. https://growthwarrior.co “So, What Do You Do?: The Authentic Alchemy Path to Find Who You Are” Links for Marcia Dawood LinkedIn, Instagram, and YouTube. http://www.marciadawood.com “Unapologetic Wealth: Rewrite Your Money Story from Any Beginning” Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.KindleFlashSale.com Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered. Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book. Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    47 分
  • HUB 506: AUTHOR PANEL - Lisa MacDonald and Nikki Green

    HUB 506: AUTHOR PANEL - Lisa MacDonald and Nikki Green
    2026/05/26
    You’ve been thinking about writing a book. Maybe you even have a working title or a rough outline. But before you invest months of your time and energy, there’s an important question to ask. Is the book you’re considering actually worth writing? For entrepreneurs, a book should be more than a passion project. It should support your business goals, connect you with the right audience, and open doors to opportunities like speaking, consulting, or new clients. But too many authors start writing before they’ve thought strategically about what the book is meant to do. That’s why I created the Author ROI Lab. It’s a small group program designed to help entrepreneurs step back and evaluate the real potential of the book they’re considering. Together, we look at your audience, your business model, and the outcomes you want to create so you can decide whether the book is worth writing and how to position it for meaningful results. If you’re thinking about writing a book and want to make sure it’s a smart investment of your time, learn more about the Author ROI Lab at www.robbiesamuels.com/lab. Now, let’s meet this week’s author panel: Lisa MacDonald wrote “The Most Common Entrepreneurial Mistakes and How to Avoid Them,” a clear, experience-driven playbook that helps entrepreneurs spot costly pitfalls early, strengthen decision-making, and build a more stable path to growth. Nikki Green wrote “Chameleon Mindset: Creative Ways To Embrace Change And Build Mental Resilience To Transform Your Career & Life,” a practical guide that helps professionals navigate change with more confidence, build mental resilience, and make intentional career and life pivots. Please join me in welcoming Lisa and Nikki. In this episode, we discuss the following: 🟠 Reviews Over Ratings: Written reviews carry more trust and more marketing value than star ratings alone. 🟠 The First 50 Reviews Sprint: Getting to 50 reviews is the major push, then momentum builds in stages. 🟠 Make Reviews a Recurring Effort: Review recency and verified purchase reviews help long-term visibility on Amazon. 🟠 Bulk Sales Through Speaking: Events, workshops, and tables in the back can move books faster than passive promotion. 🟠 Author Confidence Through Action: A personal transformation story shows what changes when you keep publishing despite many challenges. Links for Lisa MacDonald LinkedIn https://www.castledreamswriting.com https://www.stepitupqueen.com “The Most Common Entrepreneurial Mistakes and How to Avoid Them” Links for Nikki Green LinkedIn, Instagram, and YouTube. https://thenikkigreen.com “Chameleon Mindset: Creative Ways To Embrace Change And Build Mental Resilience To Transform Your Career & Life” Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.KindleFlashSale.com Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered. Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book. Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    47 分
  • HUB 505: AUTHOR INTERVIEW - Deborah Reuben

    HUB 505: AUTHOR INTERVIEW - Deborah Reuben
    2026/05/19
    What does it take to lead with clarity when everything around you feels complex and constantly changing? Today’s guest helps senior leaders step out of reactive mode and into a more intentional, forward-looking approach to decision-making. Her work is focused on helping organizations navigate uncertainty, gain clarity, and design what comes next with purpose. As an innovation strategist and the CEO and Founder of TomorrowZone®, she partners with leaders ready to move beyond short-term reactions and to shape the future of their organizations in a more thoughtful, strategic way. She is the author of “Enter the TomorrowZone,” where she introduces a powerful framework for navigating complexity and creating space for better thinking, better decisions, and more aligned action. I had the opportunity to support her as a launch strategist, and I’ve seen firsthand the care and intention she brings not only to her work with leaders but also to how she shares her ideas in her book. If you are leading through change or want to feel more grounded and proactive in your approach to the future, this is a conversation you will not want to miss. Please join me in welcoming Deborah Reuben. In this episode, we discuss the following: 🟠 Lead The Mindset Shift: Technology works better when leaders change behaviors and expectations first. 🟠 Create Conditions For Success: Teams adopt tools faster when clarity, trust, and support are built in. 🟠 Make It Practical For Leaders: The book focuses on what leaders can do next, not abstract theory. 🟠 Compare Two Very Different Books: Her first book served a niche, credential-driven purpose, so the launch approach was minimal. 🟠 Choose A Launch With Intention: For “Enter the TomorrowZone,” the outreach and visibility plan was designed to create real momentum. 🟠 Keep The Next Format In Motion: She shares what is coming next, including audiobook plans and the work behind them. Links LinkedIn and YouTube. https://tomorrowzone.io “Enter the TomorrowZone” https://tomorrowzone.io/podcast Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.KindleFlashSale.com Learn more about your ad choices. Visit megaphone.fm/adchoices
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    53 分
  • HUB 504: AUTHOR PANEL - Rachel Radway and Sophie Lechner

    HUB 504: AUTHOR PANEL - Rachel Radway and Sophie Lechner
    2026/05/11
    You’ve written your book, finished the edits, and published. But now what? Too many authors assume the hard part is over once the book is available. Without a clear launch strategy, they end up with a product but no plan. No reviews, no visibility, no path for turning readers into clients or opportunities. The result? A book that quietly disappears instead of building momentum. That’s why I help authors build intentional launch strategies that lead to 50+ Amazon reviews and create a pipeline between their book and their business. With a well-organized launch team, personalized outreach, and events that spark conversations, your book can do more than sell; it can open doors. If you're ready to stop guessing and start launching with clarity, let’s talk. Schedule a complimentary 30-minute book launch brainstorming session at www.BookLaunchBrainstorm.com. And now, let me introduce today’s panel… Rachel Radway wrote “Perceptive: Insights for leaders who feel more, process deeply, and think differently,” a thoughtful and empowering guide for leaders who identify as highly sensitive, intuitive, or neurodivergent. Through personal stories, practical insights, and compassionate guidance, she helps readers embrace their perceptiveness as a strength and lead with clarity, empathy, and authenticity. Sophie Lechner wrote “Unlock Your Impact: The Roadmap to Magnetic Client Attraction for Entrepreneurs Who Hate Marketing,” a refreshing guide for mission-driven entrepreneurs who want to attract clients naturally—by leading with purpose instead of self-promotion—and transform marketing from a dreaded task into a joyful extension of their impact. Please join me in welcoming Rachel and Sophie. In this episode, we discuss the following: 🟠 Lead With Strengths: Highly perceptive leaders can turn sensitivity into clarity and empathy. 🟠 Make Marketing Feel Human: Client attraction works better when it aligns with purpose, not self-promotion. 🟠 Build A Launch Team That Follows Through: The right supporters tend to complete the review process. 🟠 Ask For Honest Reviews: Not asking for five stars can still lead to strong social proof. 🟠 Use The Kindle Flash Sale As A Relaunch: A short promo window makes it easier to talk about the book again. Links for Rachel Radway LinkedIn and YouTube. https://www.rercoaching.com “Perceptive: Insights for leaders who feel more, process deeply, and think differently” Links for Sophie Lechner LinkedIn www.themagnetmodel.com “Unlock Your Impact: The Roadmap to Magnetic Client Attraction for Entrepreneurs Who Hate Marketing” Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com. Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.KindleFlashSale.com Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered. Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book. Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    46 分
  • HUB 503: AUTHOR PANEL - Chris L. Johnson and Vera Milan Gervais

    HUB 503: AUTHOR PANEL - Chris L. Johnson and Vera Milan Gervais
    2026/05/04
    One of the smartest moves you can make as an author or speaker is to surround yourself with others who are walking a similar path. Whether you’re planning a book, growing your platform, or refining your message, there’s real value in connecting with people who get it—and who are willing to share what’s working for them. That’s exactly what you’ll find at the Biz Book Pub Hub. Join us for our free virtual networking events, where entrepreneurial authors and speakers come together to swap strategies, celebrate wins, and build meaningful connections. Check it out at www.BizBookPubHub.com and get plugged into a community that knows how to turn ideas into impact. And now, let’s hear from today’s panel… Chris Johnson wrote “The Leadership Pause: Sharpen Your Attention, Deepen Your Presence, and Navigate the Future,” a thoughtful guide that helps leaders slow down, focus their attention, and reconnect with their purpose in order to lead more effectively and sustainably. Vera Milan Gervais wrote “The Wordz We Wear: How to show up with confidence and create your best life,” a powerful exploration of how the words we use shape our self-image, communication, and confidence—designed to help readers show up with clarity and authenticity. Please join me in welcoming Chris and Vera. In this episode, we discuss the following: 🟠 Build A Launch Team: Use a structured launch team and a sequence of emails, not a one-and-done ask. 🟠 Keep Asking For Reviews: Make review requests an ongoing habit, not a launch-week task you abandon. 🟠 No “Review Swaps”: Encourage reviews ethically, without crossing lines that violate platform rules. 🟠 Add A Discussion Guide Bonus: Give readers a way to use the book with their team, so it drives action. 🟠 Track Success Through Referrals: Measure outcomes by the conversations and referrals the book creates. Links for Chris Johnson LinkedIn www.Q4-Consulting.com “The Leadership Pause: Sharpen Your Attention, Deepen Your Presence, and Navigate the Future” Links for Vera Milan Gervais LinkedIn, Instagram, and YouTube. https://www.veragervais.com “The Wordz We Wear: How to show up with confidence and create your best life” Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com. Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.KindleFlashSale.com. Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered. Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book. Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    44 分
  • HUB 502: EXPERT INTERVIEW - Philippa Gamse

    HUB 502: EXPERT INTERVIEW - Philippa Gamse
    2026/04/27
    What if your website could do more than just look good? What if it could actively support your business goals by turning visitors into engaged prospects and clients? Today’s guest has spent decades helping entrepreneurs and organizations make smarter decisions about their digital presence. Her work focuses on aligning websites with strategy, so that every page, every click, and every piece of content serves a clear purpose. She is a recognized expert in online business strategy, with a practical approach that blends data, user experience, and real-world business goals. Through her consulting, speaking, and teaching, she helps business owners stop guessing about what works online and start making informed, intentional choices that drive results. Her insights have helped countless entrepreneurs uncover missed opportunities on their websites and transform them into powerful tools for visibility, credibility, and growth. If you have ever wondered whether your website is truly working for you or just sitting there, this is a conversation you will not want to miss. Please join me in welcoming one of our Biz Book Pub Hub Partners, Philippa Gamse. In this episode, we discuss the following: 🟠 Stop Flying Blind: Most people guess whether or not their website is working for them because they do not look at the data. 🟠 Find Hidden Opportunity: A website can look “dead” while still getting meaningful weekly traffic. 🟠 Track Real Engagement: Digital analytics shows what people read, click, and actually consume. 🟠 Use Heatmaps and Recordings: Tools like Microsoft Clarity reveal dead clicks and confusing page behavior. 🟠 Fix CTA Placement: If only 10% reach the bottom of a long webpage, your main call to action may be invisible. Links LinkedIn https://www.websitesthatwin.com “Website Wealth: A Business Leader’s Guide to Driving Real Value from your Analytics” Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com. Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.KindleFlashSale.com. Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered. Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book. Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    46 分
  • HUB 501: AUTHOR PANEL - Alesia Jackson, Diana Morgan, and Diane DiResta

    HUB 501: AUTHOR PANEL - Alesia Jackson, Diana Morgan, and Diane DiResta
    2026/04/20
    Writing and publishing a book is a huge accomplishment, but it is not the finish line. Too often, authors stop there, treating the book itself as the goal instead of using it as a launchpad for what comes next. A book is not just a product on a shelf. It can be a powerful tool that builds credibility, attracts leads, and creates opportunities for speaking engagements, consulting, and media appearances. But this only happens with a clear plan that connects the book to your business. That is the work I do as a book launch strategist. I help entrepreneurs build launch teams filled with likely prospects and referral partners, generate 50+ Amazon reviews, and turn their book into a business pipeline that delivers real results. If you want your book to do more than gather dust, let’s talk. Schedule a complimentary 30-minute book launch brainstorming session at www.BookLaunchBrainstorm.com and discover how to align your book with your long-term goals. Alesia Jackson wrote “A Stress-Free Life In A Toxic World: A Practical Guide of 49 High-Performance Tips For Mind And Body Detox, Anxiety Relief, And A Dream Life Of Health And Abundance.” Diana Morgan wrote “Whole Heart Social Media Success Formula: What to Say, Where to Play, How to Win.” Diane DiResta wrote “Knockout Presentations: How to Deliver Your Message with Power, Punch, and Pizzazz.” We discuss the following: 🟠 Relaunch Opportunities: The Kindle Flash Sale can give you three strong marketing moments each year. 🟠 Importance of a Soft Launch Period: The real win is strategically using two to three weeks after publication to focus on getting reviews. 🟠 Learn By Watching Others: Seeing how other authors post, position, and promote can upgrade your own approach fast. 🟠 Build Systems And Community: Momentum comes easier when you have a process and collaborators, not just motivation. 🟠 Write Evergreen Content: Timeless content is easier to promote without needing constant updates. 🟠 Write With The End In Sight: Start with the reader’s next step, then build the book backward from that goal. Alesia Jackson LinkedIn, Instagram, and YouTube. https://www.abundanthealthconsulting.com Diana Morgan LinkedIn, Instagram, and YouTube. https://wholeheartmarketing.com Diane DiResta LinkedIn, Instagram, and YouTube. http://www.diresta.com Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    51 分