『Built to Last』のカバーアート

Built to Last

Built to Last

著者: Levi Lawrence and Colby Jardine
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Candid conversations with entrepreneurs on life and business.

Join us as we uncover the habits, mindsets, and strategies that help organizations and people thrive for the long haul.



© 2026 Built to Last
マネジメント・リーダーシップ リーダーシップ 経済学
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  • The Relationship-First Approach to Building Businesses - With Gord Erickson
    2026/05/21
    Gord Erickson joins the podcast to share the story behind building multiple businesses across hospitality, real estate, entertainment, tourism, tequila, and more — all while staying deeply focused on people, community, and culture.The conversation dives into partnerships, leadership, Disney-inspired hospitality principles, entrepreneurial risk, business failures, scaling teams, and what Gord has learned after decades of building and rebuilding businesses. From buying a struggling bar in his twenties to running a hotel in Mexico and launching a tequila brand, this episode is full of honest insights for entrepreneurs and business leaders trying to build something meaningful.Connect With Gord: https://www.linkedin.com/in/gord-erickson-89a25ba4/Connect With Colby: https://www.linkedin.com/in/colby-jardine/Connect With Levi: https://www.linkedin.com/in/levilawrence/https://www.ironhousepro.com/ 00:00 – Introduction• Levi introduces Gord Erickson and the unexpected connection that led to the conversation.00:59 – Gord Erickson’s Background• Gord shares his entrepreneurial journey and how business started early in life.02:13 – Managing 30 Companies• Gord explains the scale of his businesses and how partnerships evolved over time.03:50 – From Bartending to Starting a Band• How a chance meeting led to a decades-long music career.07:40 – Buying His First Bar• Gord shares how he unexpectedly entered the hospitality business.08:40 – The Liquor Store Opportunity• A regulatory change creates a major business opportunity.11:01 – Hospitality, Leadership & People• Why Gord believes connecting people is his real strength.12:25 – Why Passion Alone Isn’t Enough• The dangers of ignoring business fundamentals.14:09 – Building Businesses Through Partnerships• Gord explains how strategic partnerships helped him scale.17:07 – Becoming a Landlord & Developer• A financing conversation unexpectedly changed Gord’s business trajectory.22:21 – Building an Internal Team• How Gord evolved from a small office setup into a larger operational structure.25:38 – Meeting Tim & Operational Growth• Gord explains why bringing in operations leadership changed everything.31:27 – Discovering the Disney Philosophy• The Disney book and training program that reshaped the company culture.35:19 – Lessons from Disney Training• Hospitality, intentional experiences, and building memorable customer interactions.39:07 – Creating a Training Culture• How internal leadership training became part of the company DNA.41:20 – Recognition, Team Culture & Hospitality• Why employee recognition matters more than most businesses realize.43:07 – The Meaning Behind “Sueño”• The story behind the company’s rebrand and focus on dreaming bigger.46:43 – Hospitality Principles Beyond Restaurants• Applying hospitality thinking to every type of business.50:21 – Why Business Is About People First• Gord shares his core philosophy on leadership and entrepreneurship.53:07 – Opening the Books to Team Leaders• Transparency, accountability, and teaching financial literacy inside the business.54:20 – Work-Life Balance & Entrepreneurship• The realities of long hours, sacrifice, and eventually building support systems.56:55 – Buying a Hotel in Mexico• Gord shares the story behind purchasing and renovating a hotel in Mexico.59:20 – Navigating Business Challenges in Mexico• Corruption, permits, culture differences, and learning hard lessons abroad.1:03:56 – Opening a Hotel During COVID• Gord reflects on launching the hotel just as the world shut down.1:05:21 – Running Hospitality on the Ground Level Again• Returning to hands-on operations and rediscovering respect for hospitality teams.1:06:08 – Selling the Hotel• Gord opens up about the emotional process of exiting a dream project.1:11:01 – The Tequila Business & Agave Farming• How a farming opportunity evolved into a tequila brand.1:13:11 – Different Types of Entrepreneurs• Gord explains the different “boxes” entrepreneurs operate within.1:17:58 – The Future of Sueño• What’s next after selling the hotel and stepping back from operations.1:21:13 – Building Brands Through Storytelling• Why story, authenticity, and people matter more than products alone.1:27:48 – Entrepreneurship, Community & Momentum• The impact of surrounding yourself with aligned people.1:44:20 – Advice for Entrepreneurs• Gord shares lessons on action, systems, and learning through experience.1:49:16 – Final Thoughts on Leadership & Community• Why people and relationships remain at the center of everything.#Entrepreneurship #BusinessLeadership #Hospitality #SmallBusiness #Leadership #BusinessGrowth #EntrepreneurLife #BuiltToLastPodcast
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    1 時間 51 分
  • Ownership vs Entrepreneurship: What Actually Builds a Business – Martin Balcome
    2026/05/07

    In this episode of Built to Last, Colby and Levi sit down with Martin Balcome for a thoughtful conversation on entrepreneurship, leadership, personal growth, and the work it takes to build a life that feels intentional.

    Martin shares his path from growing up in a family business to becoming a multi-company operator, and reflects on the difference between being a strong operator and truly becoming an entrepreneur. The conversation explores coaching, mindset, fitness, leadership, firmware from childhood, and why learning to think clearly may be one of the most valuable skills a business owner can build.


    Links & Resources:

    Connect with Martin: https://www.linkedin.com/in/martin-balcome/

    Bridgewater Talent Integration: https://bridgewaterti.com/


    Books Mentioned

    • Swimming with the Sharks
    • Good to Great
    • Great by Choice
    • Who Not How
    • 10x Is Easier Than 2x
    • The Gap and the Gain
    • Double Double
    • The Goal

    TIMESTAMPS:

    0:13 Introduction

    2:41 Meet Martin Balcome

    5:05 How Martin Learned Outside of School

    8:06 The Ivey QuantumShift Program

    9:23 Early Influences and Mindset from School

    10:35 Learning to Change Leadership Style

    13:08 When He Started Seeing Himself as an Entrepreneur

    16:23 The Difference Between Operator and Entrepreneur

    17:43 Building a Life Beyond Business

    20:49 Personal Standards and Performance

    21:44 Making Time for Family and Community

    23:26 Taking Breaks and Avoiding Burnout

    25:01 Wanting to Experience More Than Just Work

    26:21 Growth Through EO (Entrepreneurs’ Organization)

    28:09 Thinking Long-Term in Business and Life

    29:08 Ego, Leadership, and Letting Go

    30:19 Why Coaching Became Important

    31:23 How He Found His First Coach

    34:43 Navigating Major Business Setbacks

    36:13 Investing in Personal Health and Discipline

    38:03 What Good Coaching Actually Looks Like

    38:35 The Impact of Short Attention Spans

    40:26 Creating Space to Think Clearly

    41:48 Meditation and Self-Awareness

    43:37 Learning to Think More Critically

    44:33 Why Preparation Makes Decisions Faster

    47:22 Thinking Out Loud vs Slowing Down

    49:08 The Reality of Hard Work in Business

    50:46 Why He Sought New Environments to Grow

    52:43 What He’s Focused on Right Now

    53:23 Learning and Applying AI in Business

    54:31 Buying and Growing a New Company (Bridgewater TI)

    57:06 Generating Leads and Closing Long Sales Cycles

    1:00:13 Ownership vs Entrepreneurship

    1:01:08 Deciding Where to Invest Time and Money

    1:02:36 Taking Action Before You Feel Ready

    1:03:37 Books and Learning That Stick

    1:08:54 Why Long-Form Reading Matters

    1:10:49 Using AI as a Thinking Tool

    1:13:20 Challenges of Adopting AI Across a Team

    1:18:06 Why Change Takes Longer Than Expected

    1:19:32 Different Types of Business Builders

    1:22:09 What He’s Most Proud Of

    1:23:46 Building a Home with Intentional Design

    1:26:30 What’s Next

    1:28:36 Community, Impact, and Perspective

    1:30:55 Managing Stress and Mental Load

    1:33:16 Focusing on What Actually Matters

    1:37:38 Enjoying the Work

    1:39:36 Long-Term Effort Behind Success

    1:40:34 Closing Thoughts

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    1 時間 42 分
  • Jeremy Bennet: Why Consistency Beats Talent Every Time
    2026/04/30

    Jeremy Bennett joins Colby and Levi for a wide-ranging conversation on mindset, resilience, and what it really takes to build something from nothing. From losing his speaking career overnight during lockdowns to building a full-time podcast, Jeremy shares the messy, behind-the-scenes reality of figuring it out as you go.

    The conversation goes deeper into anxiety, vulnerability, and the power of consistency—along with practical insights on launching before you're ready, learning through failure, and why mindset ultimately drives everything from personal growth to business success.

    Jeremy’s Linkedin: https://www.linkedin.com/in/jeremycbennett/?skipRedirect=true


    Books / Resources mentioned

    • The Power of Now — Eckhart Tolle
    • Breaking the Habit of Being Yourself — Dr. Joe Dispenza
    • Gaia (spirituality-focused streaming platform)

    Timestamps

    00:01 – Introduction
    • Introducing guest Jeremy Bennett

    00:53 – Jeremy’s Background
    • From speaker to full-time podcaster

    02:57 – Starting a Podcast During Lockdowns
    • Losing income and pivoting

    03:56 – The Power of Consistency
    • Why he committed to 100 episodes before evaluating

    05:27 – Becoming a Professional Speaker
    • Early journey and learning through experience

    09:38 – Sharing His Personal Story
    • How vulnerability changed his career

    11:06 – The Reality of Building a Speaking Business
    • Financial uncertainty and learning the hard way

    13:51 – Learning Through Failure
    • Why messy experience builds resilience

    15:01 – Building in Public
    • The role of consistency and feedback

    16:09 – Launching Before You're Ready
    • Why waiting holds people back

    17:54 – The Role of Vulnerability
    • Building trust through experiences

    18:24 – A Defining Moment
    • The story that changed his willingness to share

    23:30 – The Impact of Sharing Your Story
    • Why vulnerability can help others

    27:58 – Understanding Mindset
    • The difference between conscious and subconscious thinking

    28:08 – Thoughts and Reality
    • How the brain responds to thoughts

    34:52 – “Worry is a Prayer”
    • The impact of negative thinking

    36:02 – Mindset vs Information
    • Why knowledge alone doesn’t create change

    38:41 – Mental Health and Personal Growth
    • Real-life examples from the hosts

    45:47 – Subconscious Mind and Behavior
    • Why habits are hard to change

    49:08 – Books That Changed His Thinking
    • Key influences on mindset and growth

    52:30 – Meditation and Mental Clarity
    • Practical approaches to improving focus

    56:09 – Why Mindset Should Be Taught Early
    • Gaps in traditional education

    58:35 – The Power of Words
    • How language shapes thinking

    1:00:39 – Organizational Culture vs Mindset
    • Applying mindset principles to business

    1:09:25 – Building a Podcast System
    • How Jeremy runs his show efficiently

    1:13:49 – Monetization Strategy
    • Partnerships and growth approach

    1:16:40 – Doing Everything Solo
    • Systems that reduced workload over time

    1:19:08 – Short vs Long Form Content
    • Trade-offs in podcast formats

    1:23:25 – The Impact of Stories
    • How one moment can change everything

    1:24:13 – Final Advice: Just Launch
    • Why action matters most

    1:27:36 – Closing Thoughts
    • Reflections on growth and future plans

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    1 時間 31 分
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