エピソード

  • Ep. 23 - Navigating change at work as an ops professional
    2025/07/08

    Change is hard. Whether you're in the middle of a rebrand, launching a new product, or rolling out new tech, it can feel overwhelming. Especially if you're the one expected to make it all happen.
    We're talking about managing organizational change without losing your mind. From getting buy-in to setting clear goals, building a solid communication plan, and avoiding the chaos.
    If you're a marketing, sales, or ops leader trying to keep your team aligned through the storm, this one's for you.

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    22 分
  • Ep. 16 - Making your work in Marketing Operations visible, and proving your value to leadership
    2025/03/19

    In this episode, we're tackling how to make sure leadership truly sees and values the impact of Marketing Operations. Breaking down why MOPs work often goes unnoticed, how to proactively showcase contributions, and the key areas where MOPs drives business success. Learn how to share practical strategies like monthly impact reports and self-serve dashboards to keep leadership engaged.

    Tune in to learn how to make MOPs an undeniable force in your organization!

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    14 分
  • Ep. 11 - Mastering Email Deliverability in Marketing Operations
    2024/10/22
    In this episode, we talk everything email deliverability. Discussing how to build a strong sender reputation to ensure your emails land in the inbox—not the spam folder. We also share best practices for list segmentation, consistent engagement, and compliance with email regulations. Tune in to learn how to improve your email marketing, engagement, and avoid common email deliverability mistakes!
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    20 分
  • Ep. 10 - Tech Review Series: Asana vs. ClickUp
    2024/10/08

    In this episode, we continue our tech review series with a head-to-head comparison of Asana and ClickUp. Join us as we discuss the hits, misses, and overall performance of each platform, breaking down everything from ease of use to customization. Whether you're managing a marketing team or are a seasoned scrum master, this review will help you decide which tool may be right for you.

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    25 分
  • Ep. 1 - Our Top 5 Best Practices for Documentation
    2024/05/28

    In our inaugural episode, hosts Jazmine Moore and Rebecca Heyse dive into the role of documentation in within marketing operations. Discover why thorough documentation is the backbone of any successful Go-To-Market strategy, and learn practical tips to streamline your documentation processes.

    Whether you're struggling with onboarding new team members, maintaining consistency, or simply looking to enhance your operational workflows, this episode is loaded with tips and best practices to help you master the art of documentation.

    For more resources and to learn more, visit us at www.drivenopsconsulting.com

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    16 分
  • Ep. 25 - Sales process that works: aligning reps, data and leadership
    2025/09/16

    Join us as we dig into one of the most important parts of sales operations, building a sales process that reps want to follow. We're exploring how to design workflows that feel natural, keep CRM data clean, and give leadership the clarity they need.
    It's all about practical strategies for aligning processes with real-world selling motions, empowering champions and SDRs, and embedding communication and change management so adoption sticks.
    Whether you're rolling out a new process or refreshing an old one, this episode will help you create a system that supports both your reps and your revenue goals.

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    18 分
  • Ep. 6 - Navigating AI in Marketing Operations: Insights and Real-World Uses
    2024/08/06

    In this episode, we talk about a topic that's top of mind for many, AI. Join us in exploring the variety of uses of AI in marketing operations, from enhancing reporting and data analytics to troubleshooting and automation. We share real-world examples and discuss the pros and cons of integrating AI into your day-to-day processes. Whether you're curious about AI's impact on the job market or looking for innovative ways to optimize your workflows, this episode is a must-listen for anyone in GTM operations.

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    24 分
  • Driven Ops Power Talk - Trailer
    2024/05/22

    Two work besties with over a decade in the trenches of Marketing and Sales Operations. Listen to these RevOps professionals nerding out over all the people, processes, and technologies that make up the engine of a thriving go-to-market function.

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    1 分