From Change to Status Quo: Labour’s Branding Dilemma
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概要
In this episode of Political by Design, Leslie Clarke is joined by Labour councillor and former journalist Sebastian Salek to unpack Labour’s and Prime Minister Keir Starmer's struggle to turn its message of “change” into a convincing governing brand.
From the challenge of communicating achievements to voters, to the underestimated role of simple, positive language, we explore why political branding is make-or-break in 2025.
The conversation covers how Labour can reset its narrative, what the deputy leadership race really signals, and why storytelling matters as much as policy.
Follow Sebastian on Twitter: @SebastianSalek
About Political by Design
Political by Design is the podcast from Scene Magazine that looks at politics through an LGBTQ+ lens. Hosted by Leslie Clarke, publisher and editor of Scene. New episodes wherever you listen to podcasts.
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