『From Click to Client / StoryBrand Website + Marketing Strategy That Gets You More Dream Clients』のカバーアート

From Click to Client / StoryBrand Website + Marketing Strategy That Gets You More Dream Clients

From Click to Client / StoryBrand Website + Marketing Strategy That Gets You More Dream Clients

著者: Kris Jones
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今ならプレミアムプランが3カ月 月額99円

2026年5月12日まで。4か月目以降は月額1,500円で自動更新します。

概要

Here’s a hard truth most coaches and consultants face... Your dream clients are visiting your website and quietly clicking away to competitors. It’s not because you’re not good at what you do. It’s because your story isn’t connecting. After 23 years crafting stories for brands like Nike, Kris Jones shows you how to fix that. Every Tuesday, she’s joined by marketing experts like Donald Miller (Building a StoryBrand), Shira Gill, Molly Claire, Joanna Lott, Holly Haynes, Brian Lofrumento & Elyse Archer to share simple strategies that turn your website into a client-attracting machine.Kris Jones マーケティング マーケティング・セールス 経済学
エピソード
  • Ep. 71 | How AI Follow-Up Is Closing More Clients (SMS + Voice AI) with David Asarnow
    2026/03/31
    👉 Grab my Free Video & Toolkit: The Five StoryBrand Soundbites That Bring You More Clients: https://www.reddoordesigns.com/free-resourcesIf you're getting leads but not clients, the problem probably isn't your offer. It's what happens after someone raises their hand.I sat down with David Asarnow, founder of Business Nitrogen, who has helped his clients generate over $750 million in revenue. David has a sharp eye for where the real conversion bottlenecks are hiding, and in this conversation, he got specific about the systems that move people from "interested" to "I'm in."One of his clients had 30+ people register for a live event, seven commit, and only three show up. Before fixing anything else, David fixed that. The result? A simple AI-powered SMS follow-up that asked one open-ended question and changed everything downstream.Here's what we cover:Why your show-up rate is a bigger problem than your lead quality, and what to fix firstHow a simple AI text message after opt-in can double event attendance without extra ad spendThe way David uses voice AI to book appointments and qualify leads before a human ever gets on the phoneWhy making it harder to book a call with you actually improves client qualityThe one thing coaches and consultants should do more of to generate consistent, warm leadsIf you've been wondering why your funnel looks good on paper but isn't producing clients, this episode is worth a listen.Meet David AsarnowDavid Asarnow helps businesses bridge the gap between attention and revenue. As CEO of Business Nitrogen, he’s generated over $750 million in client revenue by building systems that convert clicks into clients through clear messaging, smart follow-up, and applied Awww.davidasarnow.comwww.businessnitrogen.aiFacebook - https://www.facebook.com/RealDavidAsarnowInstagram - https://www.instagram.com/realdavidasarnowLinkedin - https://www.linkedin.com/in/davidasarnow/—Connect with KrisBook a Money-Making Messaging Call: https://www.reddoordesigns.com/Download the Free Video & Toolkit: The Five StoryBrand Soundbites That Bring You More Clients: https://www.reddoordesigns.com/free-resourcesInstagram: https://instagram.com/reddoorstoryFacebook: https://facebook.com/reddoorportlandLinkedIn: https://www.linkedin.com/in/reddoordesigns/Listen to the From Click to Client Podcast - 🎧 New episodes drop every Tuesday!Apple: https://bit.ly/clickpodcastappleSpotify: https://bit.ly/clickpodcastspotifyYouTube: https://bit.ly/clickpodcastyoutube
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    35 分
  • Ep. 70 | 5 Real StoryBrand Website Examples That Get Clients (2026)
    2026/03/24
    👉 Grab my Free Video & Toolkit: The Five StoryBrand Soundbites That Bring You More Clients: https://www.reddoordesigns.com/free-resourcesMost visitors decide whether to stay on your website in about five seconds. If your hero section doesn't immediately tell them they're in the right place, they're gone before they ever read what you actually offer.In this episode, I walk through five real client wireframes live, pointing out what's working, what's not, and the specific mistakes I see coaches make over and over again. This is part one of a three-part series, and today we're focusing on the two sections that do the heaviest lifting on your entire site: the hero section and the problem section.Here's what I cover:Why your hero section functions like a freeway billboard and how to write it with that same simplicity and speedThe three most common hero section mistakes coaches make (including the one that accidentally kicks your visitor out of the story entirely)Why naming only the external problem isn't enough and how to pair it with the internal problem so your visitor thinks "how does she know exactly what I'm going through?"Real wireframe examples from five actual clients, including the call to action tweak that doubled one client's assessment signups overnightA practical audit you can run on your own website right now to find the gapsIf your homepage isn't converting the way you hoped, there's a good chance the answer is in these two sections.—Connect with KrisBook a Money-Making Messaging Call: https://www.reddoordesigns.com/Download the Free Video & Toolkit: The Five StoryBrand Soundbites That Bring You More Clients: https://www.reddoordesigns.com/free-resourcesInstagram: https://instagram.com/reddoorstoryFacebook: https://facebook.com/reddoorportlandLinkedIn: https://www.linkedin.com/in/reddoordesigns/Listen to the From Click to Client Podcast - 🎧 New episodes drop every Tuesday!Apple: https://bit.ly/clickpodcastappleSpotify: https://bit.ly/clickpodcastspotifyYouTube: https://bit.ly/clickpodcastyoutube
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    26 分
  • Ep. 69 | StoryBrand Your Coaching Business: Getting Started as a New Coach with Mindy Shotwell
    2026/03/17
    👉 Grab my Free Video & Toolkit: The Five StoryBrand Soundbites That Bring You More Clients: https://www.reddoordesigns.com/free-resourcesWhat if the real reason your coaching business feels hard is because your message still feels fuzzy? In this episode, I sit down with Mindy Shotwell as she works through the early stages of building her coaching business using the StoryBrand framework. If you’ve ever struggled to explain what you do, who you help, or why your work matters, this conversation will feel very familiar.Why clarity is often the missing piece for a new coach, not talentHow to stop using vague language and start naming the real problem you solveWhat it looks like to build a coaching business with a stronger message, more confidence, and a clearer path forwardSubscribe and listen if you’re ready to build a StoryBrand coaching business that actually connects.—Connect with KrisBook a Money-Making Messaging Call: https://www.reddoordesigns.com/Download the Free Video & Toolkit: The Five StoryBrand Soundbites That Bring You More Clients: https://www.reddoordesigns.com/free-resourcesInstagram: https://instagram.com/reddoorstoryFacebook: https://facebook.com/reddoorportlandLinkedIn: https://www.linkedin.com/in/reddoordesigns/Listen to the From Click to Client Podcast - 🎧 New episodes drop every Tuesday!Apple: https://bit.ly/clickpodcastappleSpotify: https://bit.ly/clickpodcastspotifyYouTube: https://bit.ly/clickpodcastyoutube
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    50 分
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