HR In Your Business with DeShawn Barrett
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This week on the Blackbridge Mindset Podcast, the hosts discuss Midwest weather and long TSA lines at Atlanta’s airport before welcoming Chicago-based people and talent leader Deshawn Barrett, Director of Talent Development at SpotHero, with 15+ years in HR and talent roles at ADP, PowerReviews, Victoria’s Secret/PINK, and more. Deshawn explains HR as a broad system beyond hiring and firing, covering benefits, fair pay, growth and development, compliance (including I-9s), policies, and balancing business needs with employee support. He shares guidance for entrepreneurs on when to use fractional HR or hybrid office manager roles, what to look for in a first HR hire, how culture is built through behaviors and feedback (not perks), and how leaders set the tone. He also advises addressing toxic high performers quickly, and emphasizes knowing your business and desired culture before hiring.
00:00 Podcast Welcome
00:27 Spring Weather Banter
01:41 ATL Airport TSA Chaos
04:01 Meet Deshawn Barrett
06:24 Deshawn Origin Story
10:18 What HR Really Does
15:06 When to Hire HR
15:51 Quick Like and Follow
16:27 Fractional HR Options
19:47 Hiring Your First HR
33:01 Culture vs Perks
35:27 Feedback Without Negativity
36:48 Accountability and Listening
38:54 Culture of Fear Warning
40:07 Lead by Example
41:12 Recognition and Rewards
43:17 Preparing to Hire HR
45:49 Templates and Shortcuts
47:21 Like and Follow Break
47:57 Retaining Your HR Leader
53:08 Toxic High Performers
57:17 Advice Before First Hire
01:00:05 Contact and Closing Ritual
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Hosts:
- Mike
- CJ
- Ken