How Fehmz went from home cook to viral social media star with authentic content
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How Fehmz went from home cook to viral social media star with authentic content
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概要
What happens when authentic home-cooking meets social media? Meet Fehmz, the cookbook author and content creator who's been "in your kitchen" long before it was trendy. From humble Instagram beginnings to viral TikTok moments with her famous San Sebastian cheesecake, Fehmz proves that the most unpolished, relatable content often resonates the deepest.
In this episode, Fehmz talks about:
- Her philosophy of respecting heritage while making food accessible
- Her bestselling cookbook, Damn Good Food, and bringing family stories and tested recipes to her community
- Why kids have been her biggest supporters
Plus, Fathima Paruk from the Trends, Insights & Strategy department at Woolies foods talks about how Woolies ensures cultural food is authentic and nostalgic.
New episodes on Wednesdays
Brought to you by Woolworths
Produced by POP24
Shop the Snack & Yap products: https://www.woolworths.co.za/cat/_/N-o3pw8w?Exact=true
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- Buy "Damn Good Food" Cookbook: https://www.takealot.com/damn-good-food/PLID98933760?srsltid=AfmBOooT3fXZcyN6OHC9MXmX5UPTUY1NRFSTLZcT4KAVKPmVy9I8nidv
Follow Fehmz on
Instagram: https://www.instagram.com/fehmz/ TikTok: https://www.tiktok.com/@fehmz.com YouTube: https://www.youtube.com/@Fehmz
Fehmz Website - Recipes and content