How Lawyer.com Is Using AI & Marketing to Transform Legal Services
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How Lawyer.com Is Using AI & Marketing to Transform Legal Services
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概要
In this episode of the cityCURRENT Show, Andrew Bartolotta sits down with Colleen Joyce, CEO of Lawyer.com, to explore what it takes to scale a business in today’s fast-changing, AI-driven world.
Colleen is a dynamic business leader known for blending creativity, strategy, and innovation — from bold marketing moves like celebrity partnerships to implementing AI tools that help businesses grow smarter and faster.
In this conversation, Colleen shares:
• How to scale a business without burnout using “The Fun Formula”
• Why creative marketing is essential for standing out in competitive industries
• How AI is transforming business operations and content creation
• Common mistakes leaders make when adopting AI
• What it takes to build a brand that connects in a digital-first world
Whether you’re an entrepreneur, executive, or business owner, this episode offers practical insights on leadership, growth, and staying ahead in an evolving marketplace.