『How One Buyer Used Category Strategy to Cut Spend by 18 Percent』のカバーアート

How One Buyer Used Category Strategy to Cut Spend by 18 Percent

How One Buyer Used Category Strategy to Cut Spend by 18 Percent

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In Episode 34 of The Buyer's Side, Lucas and Luna explore how a mid-size manufacturer's procurement team used category management—not just one-off negotiations—to reduce annual spend on packaging by 18 percent. They walk through the five-step process: spend analysis, market segmentation, supplier positioning, strategy development, and implementation. The episode focuses on the specific case of a $12 million packaging category where the buyer identified three sub-segments (corrugate, flexible films, and rigid plastics) and applied distinct tactics to each—from consolidating volume with one corrugate supplier to running a competitive auction for films. Lucas explains how category management differs from traditional sourcing by treating each category like a mini-portfolio. Luna shares a real-world example of how her team used a similar approach for MRO supplies. Listeners will learn the concrete steps to build a category strategy and how to present it to leadership for buy-in. #CategoryManagement #Procurement #Sourcing #SpendReduction #Packaging #Business #FexingoBusiness #BusinessPodcast #StrategicSourcing #SupplyChain #CostReduction #SupplierManagement #MarketSegmentation #SpendAnalysis #PortfolioManagement #Negotiation #Manufacturing #B2B Keep every episode free: buymeacoffee.com/fexingo
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