How Visibility Builds Wealth: From HGTV To Top 40 Under 40
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How Visibility Builds Wealth: From HGTV To Top 40 Under 40
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Part 2 of our deep dive with Bre Gaither picks up right where Part 1 left off. Terence and Ed press Bre on whether social media is making real estate agents better, or just better at looking good. Bre breaks down the real math behind her 60% social-driven business, the double standard Black women in real estate face around image and "reading the room," and how she landed her HGTV feature through nothing but weekly follow-up emails. The back half gets personal: balancing leadership, family, and grief after losing her aunt, why BG Luxe operates like a family instead of a brokerage, and the "secret agent" problem — agents doing great work but never posting it. Plus: her Real Producers Top 40 Under 40 recognition and what it means to be one of three Black honorees in that magazine.
Guest: Bre Gaither, Broker/Owner of BG Luxe Realty