『Marketing Over Coffee』のカバーアート

Marketing Over Coffee

Marketing Over Coffee

著者: john@themshow.com (John Wall and Christopher Penn)
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概要

John J. Wall and Christopher S. Penn talk at the intersection of Marketing and Technology.Copyright 2024, M Show Productions II, LLC 経済学
エピソード
  • Now with More Snoopy and Charlie Brown!
    2026/03/26

    In this Marketing Over Coffee:
    Melissa Menta, Peanuts Worldwide exec and lifelong Peanuts fan who serves as the brand's Senior VP, Global Brand and Communications talks to us about Snoopy, Charlie Brown and the Gang.

    Direct Link to File

    An amazing path from East Asian Studies to Marketing Broadway to Jim Henson

    Internet Bubble Superstart Pets.com and then to Peanuts

    Michael Ian Black was the Pets.com mascot!

    7:28 - 9:00 Incubeta: the "old way" of marketing - with creative, media, and data stuck in silos - just doesn't work anymore. Incubeta is a global marketing and AI-outcomes agency and a premier Global Google Partner. They help brands Outperform Marketing, delivering an average of 35% revenue growth in just the first year.

    Visit Incubeta.com to see their "Proof of Performance" and discover the future of AI-powered growth.

    Arriving during a brand transition

    All the faces of the brand: print, video, fashion

    4M+ Followers @snoopygrams

    The brand's historical connection to fashion

    Take Care With Peanuts

    16:38 - 18:05 Rella for social media monitoring

    Over 22M followers over all social - why it resonates

    Snoopy and NASA

    Traveling for business and pleasure - hitting all 7 continents in 365 days

    Japan and the power of accurate translation

    Learn more on the podcast: You Don't Know Peanuts

    Ask for more at Analytics for Marketers!

    Sign up for the text line: 1-617-812-5494

    Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie

    Sign up for the Marketing Over Coffee Newsletter to get early access!

    Our theme song is Mellow G by Fonkmasters

    続きを読む 一部表示
    32 分
  • Neo, Stages of AI Adoption, and Dungeon Crawler Carl
    2026/03/20

    In this Marketing Over Coffee:
    Learn about ClaudeCode updating hardware, Apple's M5 Max, SaaS Moats, and more!

    Direct Link to File

    Dealing with wonky hardware updates

    Using Claude Code to update software to support devices

    OpenAI releases GPT 5.4

    Models are now writing their own software

    The Macbook Neo - new entry level

    and the M5 Max for AI

    Incubeta: the "old way" of marketing - with creative, media, and data stuck in silos - just doesn't work anymore. Incubeta is a global marketing and AI-outcomes agency and a premier Global Google Partner. They help brands Outperform Marketing, delivering an average of 35% revenue growth in just the first year.

    Visit Incubeta.com to see their "Proof of Performance" and discover the future of AI-powered growth.

    iPhone 17e and Air, and can we get a fat battery?

    Running Linux on 10 year old Macs

    Will open source show up when the bubble pops?

    The SaaS moats of data, and support

    Stages of AI adoption

    Use Framer to get websites up and running effortlessly and leave the design tool paywall behind. Ready to design, iterate, and publish all in one tool? Start creating for free at Framer.com/design, and use code MOC for a free month of Framer Pro

    Microsoft CoPilot CoWork

    SXSW

    Tom Webster stats on podcasts about to overtake radio

    SAG AFTRA doing more with podcasting

    Audible streaming option at $8.99 a month

    Software Defined Radio

    Dungeon Crawler Carl

    Ask for more at Analytics for Marketers!

    Sign up for the text line: 1-617-812-5494

    Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie

    Sign up for the Marketing Over Coffee Newsletter to get early access!

    Our theme song is Mellow G by Fonkmasters

    続きを読む 一部表示
    27 分
  • Pizza and 1.7 M Instagram Followers
    2026/03/13

    In this Marketing Over Coffee:
    Frank Kabatas tells the story of New York City's East Village Pizza!

    Direct Link to File

    Coming to America and Discovering Pizza

    Learning English first, and then over to the West Side

    Doing time at Domino's

    Creating his own recipe

    9:48 - 12:08 Use Framer to get websites up and running effortlessly and leave the design tool paywall behind. Ready to design, iterate, and publish all in one tool? Start creating for free at Framer.com/design, and use code MOC for a free month of Framer Pro

    Talking his brother into becoming an owner/operator

    17:28 – 18:52 Fundera by NerdWalletvisit NerdWallet.com/MOC and fill out the no obligation form. You'll get VIP treatment and talk with a real person who knows all the ins and outs of small business lending. Don't risk your business on unreliable lenders. Go to NerdWallet.com/MOC to find the funding you deserve.

    Where did Cheesy Garlic Knots and Double Stacked Pizza come from?

    On Instagram... 1.7 million followers later

    The Walk in Cooler is the Brain of the Store

    Dubai on the horizon!

    Ask for more at Analytics for Marketers!

    Sign up for the text line: 1-617-812-5494

    Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie

    Sign up for the Marketing Over Coffee Newsletter to get early access!

    Our theme song is Mellow G by Fonkmasters

    続きを読む 一部表示
    36 分
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