Do hard things you don't like! On today's solo-cast episode, Mike discusses the critical importance of resilience in the music industry. He explores the Burnout Equation, delves into the biology of resilience (AMCC), and talks about the significance of training resilience through hard work (and why doing shit you don't like is worth it). The episode concludes by highlighting the importance of resilience for artists and the role of the MFL, how we track resiliency and other character traits on each MFLer's player card and how the Artist Athlete Framework builds resilience.

Takeaways

• Resilience is a critical factor for artists' sustainability
• The AMCC (anterior mid-cingulate cortex) is the neural centre for willpower and perseverance
• How the MFL helps develop artist's resiliency

Head to mflyyc.com to learn more and join the league, get your player card and build your resiliency.

The conversation delves into the journey of Able Heart, exploring themes of positivity, resilience, self-discovery, and the healing nature of music. Abelheart shares his experiences of overcoming adversity, finding purpose, and the balance between talent, hard work, and opportunity. The discussion also highlights the cathartic process of music and the journey of manifestation and self-expression. The conversation delves into the artist's journey of manifesting through music, overcoming self-doubt, and making a positive impact on others. It explores the process of writing music about personal experiences and the realization of manifesting negative frequencies through songwriting. The artist emphasizes the importance of authenticity and the impact of being true to oneself. Additionally, the discussion highlights the artist's initiative to build a positive community through heartfam.com, offering exclusive content and unreleased music to create a platform for personal growth and evolution.

Takeaways

• Positivity breeds resilience
• Overcoming adversity through self-discovery Manifesting through music
• Overcoming self-doubt
• Positive impact on others

Chapters

• 00:00 Introduction and Reintroduction of Abelheart
• 08:06 The Shadow Life and Finding Purpose
• 13:16 Talent, Hard Work, and Opportunity
• 22:40 The Journey of Manifestation and Self-Expression
• 30:47 Manifesting Through Music
• 41:45 Being Authentic and Impactful
• 57:52 Building a Positive Community
  
  Head to mflyyyc.com if you're a Calgary artist who's looking for a team to join that gets it. Training camp starts June 1. This is the MFL. This is Artist Development. Gamified.

Our conversation with Ian Morris delves into his passion for music, the birth of Listening to Smile, challenges in the music industry, and the concept of creative control.

We explore the impact of sound healing, the creation of an immersive music experience, and the empowerment of artists through niche communities and micro connections.

The discussion also highlights the significance of frequency-minded music, multimedia experiences, and the art of packaging music to engage and connect with audiences.

The conversation delves into the themes of artistic freedom, the impact of AI on art and music, overcoming creative blocks, the athlete mindset in an artistic career, and the balance between creativity and industry expectations. IWe wrap things up with a focus on empowering artists with creative control and direct-to-consumer experiences. And one heck of a Frequency Minded Music™️ track by Listening to Smile "Ghostly Reverie" (341.3Hz The Heart Chakra).

Takeaways

• Sound healing and music licensing
• Consistency in music creation Artistic freedom
• Impact of AI on art and music
• Balancing creativity and industry expectations

Chapters

• 00:00 Introduction to Ian Morris and Listening to Smile
• 08:17 Creating an Experience with Music
• 13:37 Niche and Micro Communities in Music
• 19:29 Conceptual Albums and Multimedia Experience
• 26:00 Paths for Artists in My Creative Control
• 31:22 The Impact of AI on Art and Music
• 36:32 Overcoming Creative Blocks and Finding Inspiration
• 42:24 The Athlete Mindset and Artistic Career
• 50:20 Empowering Artists with Creative Control

Learn more about my Creative CTRL at https://mycreativectrl.com
And go check out Listening to Smile at https://listeningtosmile1.bandcamp.com

Mike's favourite album is called "Lofi Love" Get it here

Want to go deeper? Apply for the Free 30-Day Creative Burnout Challenge and get an in-depth look at what it takes to build a sustainable creative life.
www.musicfitrecords.com

Today's conversation explores the shift from streaming to ownership as a means of deeper artist-fan connection and increased revenue. I sit down with david Chu and Benton Turner of the new physical distribution platform Tunegoody and we dive into the importance of physical format for artists. Tunegoody is on a mission to empower independent artists through reviving the analog physical merchandise. The discussion also covers the monetization of music and the vision for artist sustainability. The conversation explores the resurgence of physical music formats, the role of physical music in building fan connection, the nostalgia and cultural significance of physical music, and the future of physical music formats. It delves into the integration of new technologies with retro designs, highlighting the impact on the music industry and the artist-fan relationship.

Takeaways

• Physical format as a means of deeper artist-fan connection
• Shift from streaming to ownership for artists' revenue Physical music formats are making a comeback
• The integration of new technologies with retro designs is driving the resurgence of physical music formats

Chapters

• 00:00 The Shift from Streaming to Ownership
• 08:53 Tunegoody: Empowering Independent Artists
• 25:05 Monetizing Music and Artist Sustainability
• 31:54 Resurgence of Physical Music Formats
• 49:12 The Future of Physical Music Formats
  
  Tune in and be sure to check out tunegoody.com and if you like what you see, Tunegoody is throwing in a FREE artist copy of vinyl available to 50 artists.
  This offer is only available inside the MFL which by the way, is currently free to join! If that sounds rad to you... step inside the MFL and claim your free vinyl www.musicfitrecords.com

The conversation explores the impact of language on life and creativity, emphasizing a practical approach to language use. It delves into the concept of the 'field manual' and creative sustainability, highlighting the importance of language in shaping beliefs and experiences.

Takeaways

• Language shapes life
• Practical approach to language
  
  Want to go deeper? Apply for the Free 30-Day Creative Burnout Challenge and get an in-depth look at what it takes to build a sustainable creative life.
  www.musicfitrecords.com
  

This episode delves into the decentralized nature of "The Underground" – an alternative music scene, the importance of small rooms and real connections, and the impact of language and frameworks on the music industry.

Takeaways

• The Underground exists for artists who are sick of the BS of the traditional scene and the unsustainable lifestyle associated with "Crash Culture"
• Small rooms and real connections are the way forward
• Scenes don't scale, they spread

• Want to go deeper? Apply for the Free 30-Day Creative Burnout Challenge and get an in-depth look at what it takes to build a sustainable creative life.
  www.musicfitrecords.com

Most artists aren’t burning out because they lack talent—they’re burning out because the system they’re in doesn’t support them.
This episode breaks down why the Underground exists… and what we’re building instead.

Want to go deeper? Apply for the Free 30-Day Creative Burnout Challenge and get an in-depth look at what it takes to build a sustainable creative life.
www.musicfitrecords.com

Last week Kingston Ontario's Kasador rolled through town amidst their "Momma Might've Raised a Fool" so we sat down and talked some shop. Everything from life on the road, to blood blisters and Scottish Football to what artists could steal from athletes to make the tourlife a little more sustainable.

The guys have found a way to power through and play almost every night, and despite their years of experience, they still find it challenging at times. Their UK leg later this spring will be a true test with just 2 days off on a full ten date tour across the pond.

"It'll be a slog" says Cam Wyatt, but it seems as though they're ready for it.
"Europe culture still loves live music," says Stephen Adubofuor who's been with the group since 2019, contributing to their high-energy sound.

This conversation sparks a lot of thoughts in my mind as to how the current machine is set up when it comes to artistry. It doesn't cater to the artist. It rewards output. Basically, whoever can last the longest will come out... unscathed...? I dunno. I think there's another way. And my chat with Kasador gives me hope that with a few more touring acts doing it differently, managing sleep deprivation, road nutrition and being proactive with their recovery practices, both physically and mentally.... we might just be able to create a lane where creative sustainability is allowed to thrive.

Want to go deeper? Apply for the Free 30-Day Creative Burnout Challenge and get an in-depth look at what it takes to build a sustainable creative life.
www.musicfitrecords.com