Daniel Kuperschmid has spent his career helping people discover exceptional places, first through three decades with Hyatt Hotels and now as President and CEO of the San Diego Tourism Authority.

Daniel joins No Show to explore what it really takes to steward one of America's most visited destinations, balancing tourism, local communities, government, infrastructure, and long-term city building. We get into:

• Why and how San Diego is evolving its reputation.
• Where the majority of visitors are coming from.
• A tourism ecosystem that has to account for dollars coming in but also for the quality of life of the people who live and work in San Diego.
• The future of the San Diego Convention Center, environmental and social concerns, and the role of Measure C.
• Classy hidden neighborhoods, restaurants, and cultural gems every visitor should experience.
• The power of Comic-Con!

Joff Romoff, Google Cloud's Global Head - Travel & Hospitality, unpacks the real and imagined cultural gaps between Silicon Valley and the hotel industry. We talk how tech companies are asset-light and data-forward, while hoteliers are asset-heavy and still inclined to think of the room, not the customer, as the product.

And, how AI is (very) quickly transforming how travelers get inspired via longer, richer prompts, demand for activity outranking accommodation, and a strong desire to trust the new infrastructure of search.

But AI's real value is reducing friction, not obliterating human experience. The industry is now in an all-out technology arms race, with OTAs, brands, suppliers, and pretty much everybody else you can think of on the front lines.

Here's one of the clearest conversations you'll hear on why Africa is not a single hotel market, but 54 radically different ones.

W Hospitality's Trevor Ward breaks down the realities behind the continent's booming hotel pipeline, and why local capital, not foreign money, is driving most development. Infrastructure, aviation, politics, and risk perception shape hospitality growth in an environment where optimism and operational reality coexist (and collide).

Trevor is an expert on hotel development, investment appraisals, and operator selection who understands the systems behind the systems behind the systems. Hospitality in those 54 markets is transforming in an unexpected, and impossibly fast, way.