It’s hard to overstate how important it is for OTs and PTs to understand the new value-based care models.

But, let’s be honest—they are an overwhelming and confusing alphabet soup (TEAM, LEAD, GUIDE, ACO REACH), and that’s just the acronyms.

For OTs and PTs, understanding these models will be the difference between being embedded in the healthcare team of the future—where we deliver highly valued care—and falling into obscurity while our patients receive sub-par care.
Luckily, we have a master at demystifying the complex, Dana Strauss, back on the podcast. You’ll learn:

-How to analyze new models
-How to understand your potential role in them
-How to move your career and your organization forward

I know therapists are so busy on the ground, but we can’t afford to miss this one.

See full course details here:
https://otpotential.com/continuing-education/course/therapy-and-value-based-care-models

See all OT CEU courses here:
https://otpotential.com/ceu-podcast-courses

Check our our live webinar schedule here:
https://otpotential.com/live-ot-ceu-webinars

Support the show by using the OTPOTENTIAL Medbridge Code:
https://otpotential.com/blog/promo-code-for-medbridge

Try 2 free OT Potential courses here:
https://otpotential.com/free-ot-ceus

Support the show

We all know that documentation is a heavy burden for therapists. But home health therapists arguably face one of the heaviest loads, with mandated OASIS reporting layered on top of standard clinical documentation — a dual requirement unique to this setting.

They also face challenges that clinic-based therapists rarely encounter: coordinating care across disciplines — physicians, nurses, and other therapists — often without shared documentation systems, as well as navigating privacy considerations and internet instability when documenting in patients’ homes.

But, as we’ve already discussed around outpatient EHRs, there are changes on the horizon. In this discussion, we’ll zoom in on what’s becoming possible in this complex environment, from clinical decision support to practical automation. We’ll be joined by Rohit Shetty of AutoMynd — Rohit is excellent at explaining exactly what’s possible, while staying grounded in reality.

See full course details here:
https://otpotential.com/ceu-podcast-courses/home-health-therapy-documentation

See all OT CEU courses here:
https://otpotential.com/ceu-podcast-courses

Check our our live webinar schedule here:
https://otpotential.com/live-ot-ceu-webinars

Support the show by using the OTPOTENTIAL Medbridge Code:
https://otpotential.com/blog/promo-code-for-medbridge

Try 2 free OT Potential courses here:
https://otpotential.com/free-ot-ceus

Support the show

It feels like in every practice area, the importance of the vagus nerve is being talked about.

But nowhere is it being researched as much as vagal nerve stimulation post-stroke. And the initial results are promising — as long as it is paired with rehabilitation. The stimulation sets the body up for new motor learning, but then the rehab actually creates the change.

In this beginner's course, I'm excited to talk to Sarah Blair, OTR/L from Vivistim about what she has learned about this relatively new intervention and what generalist OTs need to know about this option.

See full course details here:
https://otpotential.com/ceu-podcast-courses/the-vagus-nerve-and-stroke

See all OT CEU courses here:
https://otpotential.com/ceu-podcast-courses

Check our our live webinar schedule here:
https://otpotential.com/live-ot-ceu-webinars

Support the show by using the OTPOTENTIAL Medbridge Code:
https://otpotential.com/blog/promo-code-for-medbridge

Try 2 free OT Potential courses here:
https://otpotential.com/free-ot-ceus

Support the show

In talking to therapy start-ups this year, I've heard a common stumbling block: Credentialing.

And, honestly, I was shocked when I dug into the space. It feels like the seemingly boring task of getting credentialed with insurance has turned into what honestly feels like a world of sharks. It seems like there are 3 trends at play:

This is truly a bureaucratic headache: You do need to buckle up for some super confusing portals to get credentialed.

Credentialing services are all too happy to take your money: They take your personal information because of this barrier-but because the process itself is murky, they often over-promise and under-deliver, without clarity into what is happening.

Big companies like Grow Therapy want to present this task as too difficult for an average therapist, so you join their platform (where they do the credentialing for you, but own your contract).

In today's episode, we want you to feel empowered to understand credentialing and billing with insurance. We'll help you understand this complex system and how you can navigate it.

Honestly, every therapist who works in insurance reimbursement should understand this process (because if you don't do it yourself, that means someone is probably doing it on your behalf). Our goal is for you to leave with a checklist of what to do-and the confidence to do it!

See full course details here:
https://otpotential.com/ceu-podcast-courses/therapy-credentialing-and-billing-101

See all OT CEU courses here:
https://otpotential.com/ceu-podcast-courses

Check our our live webinar schedule here:
https://otpotential.com/live-ot-ceu-webinars

Support the show by using the OTPOTENTIAL Medbridge Code:
https://otpotential.com/blog/promo-code-for-medbridge

Try 2 free OT Potential courses here:
https://otpotential.com/free-ot-ceus

Support the show

In the United States, approximately 49,000 people die by suicide each year. And, unfortunately, the rate of suicide has increased substantially since 2000, up about 30%.

Suicide remains among the 10 leading causes of death among persons aged 10-64 years and is the second leading cause of death among those aged 10-14 and 25-34.

While these trends are multifactorial, they are particularly distressing because evidence-based approaches to screening and intervention are better established than ever.

Yet confidence and training in these approaches remain too low — even among behavioral health workers. OTs, PTs, and SLPs are uniquely positioned to recognize warning signs through repeated, relationship-based care, but most receive little formal training in suicide prevention.

This course seeks to address that gap. We'll cover the basics of:

• What to watch for
• Evidence based Screening
• Evidence based intervention
• And, the role of the team.

We'll anchor our discussion in one of the most comprehensive evidence-based frameworks available: the VA/DoD Clinical Practice Guideline for Assessment and Management of Patients at Risk for Suicide (2024). And we'll be joined by Christine Weible-Cruz, LCSW, to get practical on what these guidelines look like in frontline care.

See full course details here:
https://otpotential.com/ceu-podcast-courses/suicide-prevention-for-ot-pt-and-slp

See all OT CEU courses here:
https://otpotential.com/ceu-podcast-courses

Check our our live webinar schedule here:
https://otpotential.com/live-ot-ceu-webinars

Support the show by using the OTPOTENTIAL Medbridge Code:
https://otpotential.com/blog/promo-code-for-medbridge

Try 2 free OT Potential courses here:
https://otpotential.com/free-ot-ceus

Support the show

Fixing healthcare is simple: More people need preventative, conservative care earlier.

But getting to this fix is a massively complex web of structural policy choices. The reality is that our modern healthcare system often misaligns incentives, rewarding the management of chronic sickness over the investment in wellness. We've seen a shift toward market consolidation, where vertically integrated monopolies-both in insurance and hospital systems-drive up prices while limiting choice.

It's this playbook-which includes a lack of site-neutrality, high specialist payments, and insufficient transparency-that has allowed consolidated systems to post record revenues, even as:

• Medicaid is cut
• Insurance premiums are up
• Rural hospitals close
• Frontline workers experience burnout and higher suicide rates.
• The US pays the most in the world for healthcare, without the leading outcomes to show for it.

As therapy providers, we have watched as our common-sense bills collect dust. Our care is denied, our expenses are skyrocketing, and our reimbursement is stagnant because Medicare budgets are squeezed and commercial rates are failing to close the gap. We're fighting red tape to provide simple telehealth, while "AI Therapist" expands with a fraction of our professional oversight.

That's why I wanted to have U.S. Senate Candidate Dan Osborn on the podcast. I wanted to talk about therapy in the Senate. Why aren't we making true progress? How do we move our bills forward? And what does it take to tackle these structural failures

See full course details here:
https://otpotential.com/ceu-podcast-courses/healthcare-therapy-and-the-senate

See our blog post "SEO for Therapists" here:
https://otpotential.com/blog/seo-for-therapists-guide

See all OT CEU courses here:
https://otpotential.com/ceu-podcast-courses

Check our our live webinar schedule here:
https://otpotential.com/live-ot-ceu-webinars

Support the show by using the OTPOTENTIAL Medbridge Code:
https://otpotential.com/blog/promo-code-for-medbridge

Try 2 free OT Potential courses here:
https://otpotential.com/free-ot-ceus

Support the show

SEO has long been the absolute best way to maintain a consistent therapy client caseload for outpatient therapists. But, for therapists in all settings really, understanding and optimizing your digital real estate is often a secret sauce for career growth.

In today's course, we want to help you:

• Recognize how important your digital real estate is to your practice.
• Optimize your presence with the right keywords.
• Understand the technical details needed for effective local SEO.
• Get the leads or contacts you actually want!

This task has gone from important to urgent with the onslaught of vertical integration happening in therapy in 2026. Platforms like GrowTherapy, Amazon, Headway, and Talkspace want to own your digital real estate and make you reliant on them. We want to teach you how to own your own professional identity-and give yourself professional flexibility whether you temporarily use a service like this or not.

Joining us is Saroosh Kahn, CTO of Allia. I met Saroosh over a shared sense of helping keep therapists independent, and I can't wait for him to help us navigate this.

See full course details here:
https://otpotential.com/ceu-podcast-courses/seo-for-therapists

See our blog post "SEO for Therapists" here:
https://otpotential.com/blog/seo-for-therapists-guide

See all OT CEU courses here:
https://otpotential.com/ceu-podcast-courses

Check our our live webinar schedule here:
https://otpotential.com/live-ot-ceu-webinars

Support the show by using the OTPOTENTIAL Medbridge Code:
https://otpotential.com/blog/promo-code-for-medbridge

Try 2 free OT Potential courses here:
https://otpotential.com/free-ot-ceus

Support the show

For years, "Occupational Therapy in Primary Care" has felt like a professional aspiration-a "gold standard" we discussed in classrooms but rarely saw in job postings. Today, that reality is shifting. Following the 2020 statutory mandates in Norway and Sweden that solidified OT as a required primary care service, the global tide is turning.

In the United States, we are moving past the era of mere "co-location" toward true interprofessional integration. Driven by the rise of Alternative Payment Models (APMs) and the 2026 Medicare updates to Advanced Primary Care Management, the door is finally opening for OTs to lead in chronic disease management, mental health, and aging-in-place.

On today's episode, we sit down with Dr. Ashley Halle, a leading voice in this movement and co-author of the foundational AJOT research on the topic, to discuss how clinicians can finally step out of the "hypothetical" and onto the primary care team.

See full course details here:
https://otpotential.com/ceu-podcast-courses/ot-in-primary-care

See all OT CEU courses here:
https://otpotential.com/ceu-podcast-courses

Check our our live webinar schedule here:
https://otpotential.com/live-ot-ceu-webinars

Support the show by using the OTPOTENTIAL Medbridge Code:
https://otpotential.com/blog/promo-code-for-medbridge

Try 2 free OT Potential courses here:
https://otpotential.com/free-ot-ceus

Support the show