Are you struggling to turn your social media presence into actual sales? In this episode, professional organizer Kathy Burns sits down with award-winning social media strategist Louise Macdonald to discuss the intersection of traditional marketing and modern AI technology. Discover how to build a social selling system that stays true to your brand voice while saving you hours of work every week.

Louise shares her incredible journey from being made redundant on her birthday with newborn twins to founding an international agency and the AI-powered platform Sell on Social. You will learn why social media is ultimately just a channel for marketing and why having a strong foundation is more important than chasing the latest platform features. Whether you are just starting out or need to reset your current strategy, this conversation provides a roadmap for finding your ideal customer and defining your core offer.

Key topics covered in this episode include:

✨ The importance of resetting your marketing strategy every 12 to 18 months.
✨ How to use AI to create impactful content without sounding generic.
✨ The difference between marketing online and selling offline.
✨ Why learning to say no is the ultimate professional skill.
✨ Finding the right balance between digital tools and physical organization.

Don’t forget to subscribe to the Organize Energize podcast for more tips on taking control of your business.

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What if the key to getting ahead isn’t doing more… but letting go?

In this episode, I’m joined by Ginny Priem, a keynote speaker, author, and creator of the Unsubscribe Framework. With over 20 years in corporate leadership, Ginny shares how burnout, overcommitment, and constant pressure led her to completely rethink how we approach success.

After a life-altering personal experience, Ginny rebuilt her life and career around a simple but powerful idea: what you stop doing matters just as much as what you do.

We talk about:

• Why high performers stay stuck in overwhelm
• The hidden cost of saying yes to everything
• How to create space without losing momentum
• The 4-part Unsubscribe Framework: Block, Mute, Swap, and Manage

This conversation is a reminder that letting go isn’t quitting… it’s choosing what actually matters.

Connect with Ginny:
https://ginnypreem.com

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Feeling overwhelmed, distracted, or like you’re constantly juggling too many things?

In this episode, Kathi Burns talks with wellness and lifestyle coach Stephanie Wall Morrow about how to create more balance, clarity, and focus—especially for busy women navigating ADHD and full schedules.

Stephanie shares how simple self-care practices, intentional planning, and supportive routines can make a real difference in how you show up each day.

From using a shared calendar to scheduling “me time,” this conversation is full of practical ways to feel more grounded and in control.

If you’re ready for things to feel a little easier, this episode is for you.

Free gift- https://gift.myselfcarecircle.com/kathiburns

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