Upcoming Events

Snowfighters Institute Webinars: Join us live for monthly webinars built to help snow pros run stronger, more profitable operations. All sessions run 10:00 to 11:00 AM.

Contract Review | Tuesday, June 2, 2026 Internal review and update of sales contracts and subcontractor agreements.

Pricing & Estimating Review | Tuesday, July 7, 2026 Are you pricing for profit or just hoping to break even?

Finding & Managing Subcontractors | Tuesday, August 11, 2026 How do you find subcontractors who actually show up when it snows?

Capacity Planning | Tuesday, September 8, 2026 How do you determine your true operational capacity?

Recruiting | Tuesday, October 13, 2026 Why can't you find good people to hire, and what can you do about it?

Incentive Compensation & Rewards | Tuesday, November 10, 2026 Are your bonuses and rewards actually driving the results you want?

Client & Employee Appreciation | Tuesday, December 8, 2026 Are you truly appreciating your clients and employees, or just going through the motions?

See the full webinar list →

In-Person Event

GROW! Snow | September 22 to 23, 2026 An in-person event built for snow leaders and their teams. Two days of snow-specific breakout sessions, a facility tour, and content designed to drive real change at your business. Details coming soon.

This week's episode is a little different. Phil Harwood joins Marty Grunder on The Grow Show to discuss the strategic partnership between Snow Fighters Institute and The Grow Group, share his 40 years of industry experience, and explain why snow removal can be the most profitable part of a service business. From his early days running printing equipment in the family business to his current role as a consultant and attorney, Phil reveals the leadership principles that have served him throughout his career, the trends shaping the future of snow operations, and why building a sellable business benefits every owner regardless of exit plans.

Key Learnings

Snow Fighting Is Emergency Service Work - Snow removal is comparable to firefighting because crews are on call all winter and must drop everything when activity starts, requiring a mindset that embraces the calling rather than resenting it.

Find Companies That Love Snow - The best operators love snow not because they enjoy leaving their families for three days, but because they understand they're providing valuable emergency services that make a real difference.

Degrees Don't Equal Smartness or Success - Education provides knowledge, but you have to apply what you learned and surround yourself with smart people to actually succeed in business.

Outsiders Get Heard More Than Insiders - The same advice from an internal team member often gets ignored but is celebrated when delivered by an objective outside consultant with no skin in the game.

Do What You Say You're Going to Do - The basics like answering your phone, being respectful, and following through on commitments sound like cliches but remain the foundation of successful business relationships.

Be Great at What You Want Your Team to Be Good At - Leaders are always being...

• (00:00:00) - Start
• (00:02:00) - Strategic Partnership - Snowfighters + Grow Group
• (00:02:30) - Snowfighters Origins
• (00:04:54) - Why Your “Why” Matters
• (00:07:01) - From Family Business to Consulting
• (00:09:24) - Why Law School at This Point
• (00:10:20) - The Atrium Disaster
• (00:12:26) - When Core Values Backfire
• (00:13:57) - The Leap to Consulting
• (00:15:37) - Why Outsiders Get Heard
• (00:17:01) - The Basics Nobody Do
• (00:18:08) - Be the Example
• (00:23:06) - Tech That’s Changing Snow
• (00:26:05) - You’re the Hero at Night
• (00:27:05) - Build a Business You Can Sell
• (00:28:41) - Why Snow Wins on Profit