Your course might not be broken — it might just be missing a foundation.

Kim Parkinson sits down with Renee Koster, a learning experience designer and strategist, to explore why so many online courses, memberships, and group programs lose their audience before the finish line. Renee shares her signature Rooted to Canopy framework, which starts not with content, but with the learner — who they are, what they need, and what transformation they're actually seeking. The conversation covers how to chunk content for better retention, why mixing audio, video, and written materials matters for accessibility and learning preferences, and why the biggest mistake most creators make is waiting until everything is perfect before hitting publish.

If you've been sitting on a course idea or wondering why your existing program just isn't landing, this conversation is the nudge you need to start building something that truly moves people forward.

Connect with Renee Koster: https://reneekoster.com

Sign up for Kim's Newsletter: https://kpcreativemedia.com/news

Mentioned in this episode:

Rooted to Rise: https://pod.link/1894314207

Your podcast might be working harder than you think, and a single episode type could be the missing piece between you and your next client.

Kim Parkinson pulls back the curtain on the CTA episode, a powerful but underused style of podcast content that openly shares what you offer, who you serve, and exactly how listeners can take the next step with you. Far from being pushy or salesy, this episode type is a genuine service to your audience and a smart business move, especially as the September podcast growth season approaches. Kim walks through how to structure a CTA episode, why women in business tend to shy away from stating they are available for hire, and how even a single focused call to action can shift your podcast from passive content to an active client-calling tool.

If your downloads have plateaued, your content feels scattered, or you have been sitting on a podcast idea waiting for the right moment, the right season to grow is almost here, and now is the time to get started.

Email Kim: kim@kpcreativemedia.com

Fill out the form: https://kpcreativemedia.com/vision

Mentioned in this episode:

Your Productivity Pulse: https://pod.link/1867957851

One small podcast audit can unlock the growth that's been sitting right under your nose all along.

Kim Parkinson sits down with Ashley Costello, award-winning psychotherapist, TEDx speaker, and host of The Resilient Kid Podcast, for a live coaching call that reveals how a handful of simple, practical fixes can dramatically increase a podcast's discoverability. From updating cover art to include the podcast name, to stuffing a podcast description with searchable keywords, to dropping the generic intro music and capturing listeners right from the first sentence, Kim walks Ashley through the exact changes that move the needle on downloads.

These are not complicated overhauls. They are the kind of clear, actionable tweaks that anyone can implement today to start being found by the audience who needs them most.

Connect with Ashley Costello:

Resilient Kid Podcast: https://podcasts.apple.com/us/podcast/resilient-kid-therapy-and-tips-for-raising-strong/id1572235687

More Resources:

Normalize Your Audio: https://kpcreativemedia.com/auphonic

Want a podcast coaching call? Reach out to me at kim@kpcreativemedia.com and let me know you listened to this episode and would like to record a podcast coaching call with me.