Introduction

- Shlomi Beer's personal story of online fraud

- The founding of ImpersonAlly

- Importance of tech-market dynamics

Interview

- Shlomi's background from Microsoft to startups

- Challenges with fraudsters targeting the company

- Insights into early client collaboration

Presentation

- How impersonated ads deceive users

- Types of digital fraud and their impacts

- Strategies for detecting and combating ad fraud

Panel Q&A

- Real audience questions from the Software Oasis AI Bootcamp

- Practical advice for brand protection

- Exploring AI's role in digital fraud

About Shlomi Beer

Shlomi Beer is the co-founder and CEO of ImpersonAlly, an AI platform that protects brands from digital fraud. With a background in computer science and experience at Microsoft, Shlomi transitioned into entrepreneurship, founding multiple successful startups.

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