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The Business Of Thinking

The Business Of Thinking

著者: Richard Reid
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概要

“The Business of Thinking” is the only podcast that gives ambitious leaders evidence-based psychological strategies for peak performance, decision-making, and resilience.


Are you a founder, CEO, or senior executive struggling with decision fatigue, stress, or imposter syndrome? You're not alone. The challenges of modern leadership are primarily psychological.


Join Richard Reid, organisational psychologist and leadership coach, as he cuts through the noise to deliver actionable mental models from psychology and behavioural science. In 30-45 minute deep-dives and conversations with global experts, you'll learn how to master the inner game of leadership, build resilient teams, and leverage your mind for competitive advantage.


In every episode, you will:


  • Discover the hidden cognitive biases sabotaging your strategic decisions.
  • Learn to build psychological safety in your team for innovation and high trust.
  • Find out the evidence-based secrets to sustained resilience without burnout.


Stop managing your business. Start mastering your mind.


Want the actionable takeaways and resources mentioned in the episodes? Find more information on www.richard-reid.com.


Subscribe today for your weekly mental upgrade!


© 2026 The Business Of Thinking
マネジメント マネジメント・リーダーシップ リーダーシップ 個人的成功 経済学 自己啓発
エピソード
  • Shot, Captured And Sentenced To Death: A Story Of Survival ft. Aubrey Brooks
    2026/05/12

    What happens when an ordinary man finds himself on death row? In this gripping episode, Richard is joined by Aubrey Brooks, author of Death Row in Paradise, whose extraordinary life story spans mercenary combat, a failed coup d'état in the Seychelles, 18 months on death row, and nine months in solitary confinement — all underpinned by an unshakeable belief in himself and in something greater. Aubrey traces the mindset that carried him through the unthinkable, from a childhood shaped by a mother who believed anything was possible, to the moment he said the Lord's Prayer with a rifle butt at his head.

    Raised in Rhodesia with a can-do attitude instilled early, Aubrey became a special forces soldier, entrepreneur, and adrenaline junkie before a chance meeting led him into one of the most audacious missions of the Cold War era. Shot in the thigh, captured, tortured, and sentenced to death, Aubrey reveals how faith, mental discipline, and sheer will to live became his only weapons. His account of finding humanity in his captors, a presidential pardon, and returning home is both harrowing and deeply hopeful.

    Key Takeaways

    Belief in yourself compounds over time — the more you do, the more you become capable of doing.

    Faith, whatever form it takes, provides an anchor when everything else is stripped away.

    Mental discipline in isolation is a choice: Aubrey memorised songs, counted ceiling shapes, and walked daily to keep his mind alive.

    Conducting yourself with dignity, even in captivity, changes how others treat you.

    One never knows what is around the corner, holding on is always worth it.

    Episode Highlights

    Aubrey describes the moment a clairvoyant told him he was going overseas and would return — just days before he agreed to join the mission.

    The chaos of the failed Seychelles coup when a loaded AK-47 was discovered in customs.

    The beatings, the dark cell, and the orange glow of peace he experienced while saying the Lord's Prayer.

    How saving two officers during a prison mutiny ultimately led to a full presidential pardon.


    Timestamps

    01:00 Childhood in Rhodesia and a mother's belief

    11:00 Relocating to South Africa and building Mr. Printer

    20:00 The mission to the Seychelles and what went wrong in customs

    28:00 Shot, captured, and two days on the run

    31:00 Arrest, beatings, and solitary confinement

    39:00 Mental strategies for surviving isolation

    54:00 Meeting the President of the Seychelles

    57:00 Sentenced to death and keeping composure


    🔗 Connect with Aubrey Brooks

    Website: www.aubreybrooks.com

    Facebook: https://www.facebook.com/p/Aubrey-Brooks-Motivational-Speaker-100063549762539/


    ⭐️ Connect and Subscribe

    Thank you for joining us on The Business of Thinking podcast. If you enjoyed this conversation, please subscribe and leave a rating! It helps us bring more insightful content on the psychology of high performance. Find more about Richard Reid's work at www.richard-reid.com.

    Download the first two chapters of Richard's "Charisma Unlocked", audio or PDF version for free and begin your transformation towards authentic charisma:

    https://richard-reid.com/master-authentic-charisma/


    Production Credit: Edited and produced by @the32collective_ / https://www.the32collective.co/

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    1 時間 14 分
  • Less Is Your Competitive Advantage - Simplicity, Burnout, and Why Doing Less Gets More Done
    2026/05/05

    What if the secret to doing more was actually doing less? In this episode, Richard Reid sits down with author, coach, and keynote speaker Chris Lovett to explore why busyness has become one of the biggest threats to performance and how simplification might be the sharpest competitive advantage most leaders are ignoring. It all started with a CD case, a Fawlty Towers moment, and a one-way ticket to Copenhagen.

    Chris shares how stepping on a Mark Morrison CD in 2016 triggered a complete unravelling of his life, selling his flat, his car, and almost everything he owned — before returning to the corporate world with a radical new perspective. Now working with banks, tech firms, and leadership teams globally, Chris helps people strip back the noise, protect their energy, and deliver what actually matters.

    Key Takeaways

    Busyness is a badge and it's making us worse at our jobs.

    Back-to-back meetings drain decision-making capacity far faster than most leaders realise.

    The best ideas don't come from screens.

    The incubation effect, showers, walks, boredom is scientifically proven to unlock creativity.

    Simplicity is a competitive advantage, not a retreat.

    Your lunch break might be one of the highest-performing things you can protect.

    Episode Highlights

    • The Mark Morrison CD case moment and the ripple effect that changed everything
    • "Entrenched narratives" - the stories we keep telling ourselves long after they've expired
    • Leaving meetings five minutes early: the smallest rebellion that becomes a cultural shift
    • The Volkswagen diesel scandal - what happens when people are pushed too far
    • JK Rowling, Keith Richards, Joni Mitchell and what boredom actually produces
    • Relentless, the business book designed for people who don't have time to read one

    Timestamps

    • 00:00 Welcome and introduction
    • 01:15 The CD case moment that started everything
    • 04:14 Selling the flat, the car, and going around the world
    • 05:42 Returning to corporate life with fresh eyes
    • 09:36 The smallest act of rebellion — leaving five minutes early
    • 11:57 Simplicity as competitive advantage
    • 21:27 Mistakes caused by pushing people beyond their limits
    • 29:09 Three things to free time and energy right now
    • 33:25 Boredom, JK Rowling, and the incubation effect
    • 41:53 About Relentless — and why it tells you to put it down


    🔗 Connect With Chris Lovett

    Find Relentless by Chris Lovett on Amazon, Waterstones, and Barnes & Noble.

    ⭐️ Connect And Subscribe

    Thank you for joining us on The Business of Thinking podcast. If you enjoyed this conversation, please subscribe and leave a rating! It helps us bring more insightful content on the psychology of high performance. Find more about Richard Reid's work at www.richard-reid.com.

    Download the first two chapters of Richard's Charisma Unlocked, audio or PDF version for free: https://richard-reid.com/master-authentic-charisma/

    Production Credit: Edited and produced by @the32collective_ / https://www.the32collective.co/



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    48 分
  • Why Getting Everything You Want Still Feels Empty — with Jamie Smart
    2026/04/28


    What if the clarity, confidence, and peace of mind you've been searching for were already inside you? In this episode, Richard Reid sits down with bestselling author, coach, and keynote speaker Jamie Smart to explore why so many high-performers feel stuck - and the surprisingly simple shift that changes everything. As Jamie puts it, clarity is your mind's natural state. The problem isn't that you don't have it. You've simply been taught a misunderstanding of how your mind works.

    Jamie shares how he went from running large IT projects to discovering principles for psychology that he believes are as fundamental as the discovery of germs was to medicine. From a client who more than doubled his business turnover after a three-day intensive, to the Harvard Business Review research linking calm, happy states to peak performance, this episode is packed with insight on what truly drives results in business and life.

    Key Takeaways

    Your experience is created from the inside out — not by external circumstances.

    Happiness, wellbeing and clarity are internally generated, not dependent on achievement, relationships or bank balances.

    Entrepreneurs often mistake what they've built for the source of their success, when the real source is the mindset that built it. Over 93% of 700+ senior executives performed at their best when calm, happy and energised.

    Clarity is your mind's natural state. Overthinking fills it - understanding clears it.

    Episode Highlights

    Jamie's journey from IT project manager to Sunday Times bestselling author.

    The "Ian formula" - how subtracting misunderstanding unlocks creativity and freedom.

    The rope bridge metaphor - navigating AI, exponential change, and humanity's future.

    Timestamps

    • 00:00 Welcome and Introduction
    • 01:00 Jamie's background and career pivot
    • 04:27 The inside-out nature of experience
    • 18:20 The three steps to real change
    • 29:34 Reception in coaching and therapy communities
    • 33:48 The future — AI, exponential thinking, and the rope bridge
    • 38:00 Where to find Jamie Smart


    🔗 Connect With Jamie Smart

    Website: www.JamieSmart.com

    LinkedIn: https://www.linkedin.com/in/jamiesmartclarity/

    YouTube: www.youtube.com/clarityjamiesmart

    ⭐️ Connect And Subscribe

    Thank you for joining us on The Business of Thinking podcast. If you enjoyed this conversation, please subscribe and leave a rating! It helps us bring more insightful content on the psychology of high performance. Find more about Richard Reid's work at www.richard-reid.com.

    Download the first two chapters of Richard's "Charisma Unlocked", audio or PDF version for free and begin your transformation towards authentic charisma: https://richard-reid.com/master-authentic-charisma/

    Production Credit: Edited and produced by @the32collective_ / https://www.the32collective.co/



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    40 分
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