The Relationship Is Still the Resume: Brooke Kruger of KC Partners on the Comms Hiring Market
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The Relationship Is Still the Resume: Brooke Kruger of KC Partners on the Comms Hiring Market
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Brooke Kruger founded KC Partners in 2009 out of the financial crisis, built the business by treating candidate relationships the same way she ran media relations on the agency side, and has spent 16 years placing senior communications professionals at high-growth tech companies, VC firms, agencies, and corporations. This episode is a practitioner briefing on the current state of comms hiring: what AI fluency actually means in an interview room, why references now need to be ready within an hour, how companies are ghosting candidates and what that costs their brand, and what a clean hiring process actually looks like from both sides of the table.
Connect with Brooke at https://www.linkedin.com/in/brookechilenkruger/ and KC Partners at https://kc-partners.com/