『The TikTok Marketing Podcast with Fexingo: Short Video, Creator Economy, and Viral Content』のカバーアート

The TikTok Marketing Podcast with Fexingo: Short Video, Creator Economy, and Viral Content

The TikTok Marketing Podcast with Fexingo: Short Video, Creator Economy, and Viral Content

著者： Fexingo
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Lucas and Luna dissect the mechanics of short-form video marketing, from TikTok's algorithm to the creator economy's revenue splits. Each episode examines a specific case — a brand's viral campaign, a creator's monetization strategy, or a platform policy change — and extracts the numbers that matter: cost-per-engagement, average watch time, affiliate conversion rates. Lucas, a journalist with a decade covering social media trends, pushes for concrete data; Luna, a former brand strategist, tests those numbers against real campaign performance. They debate whether 'viral' is a repeatable strategy or a lottery, how creator equity deals compare to ad spend, and what the TikTok Shop rollout means for small businesses. This show is for marketers who need to justify their short-video budget to a CFO, creators who want to understand platform economics, and anyone tired of hot takes about 'going viral.' Can a 30-second video really drive a seven-figure product launch — and if so, how? #TikTokMarketing #ShortVideo #CreatorEconomy #ViralContent #SocialMediaStrategy #InfluencerMarketing #Algorithm #ContentStrategy #MarketingROI #TikTokShop #BrandPartnerships #Monetization #DigitalMarketing #Marketing #FexingoBusiness #BusinessPodcast #MarketingPodcast #Business Keep every episode free: buymeacoffee.com/fexingo© 2026 Fexingo. All rights reserved. 経済学
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  • How TikTok Creators Are Using Secret Hashtags for Testing Content

    How TikTok Creators Are Using Secret Hashtags for Testing Content
    2026/06/08
    Lucas and Luna explore a quiet but powerful tactic in the creator economy: secret hashtags. These are hashtags with zero to few posts that creators use to test content before public release. Lucas explains the mechanics: a creator picks an obscure hashtag, adds it to a draft video, and can later search that tag to see how the algorithm surfaces it to followers versus non-followers. It's a low-stakes A/B test without burning content on a real audience. Luna shares how a beauty creator with 200,000 followers used this method to test three hooks and found one that doubled engagement. They discuss risks, including the possibility of the tag being co-opted, and why this tactic matters as TikTok's algorithm becomes less predictable in mid-2026. The episode ties back to broader trends in creator autonomy and data-driven content strategy. No hype—just a practical tool for marketers and creators who want smarter testing. #TikTokMarketing #SecretHashtags #ContentTesting #CreatorEconomy #SocialMediaStrategy #ViralContent #AlgorithmHacks #ShortVideo #MarketingPodcast #FexingoBusiness #BusinessPodcast #LucasAndLuna #ContentStrategy #ABTesting #TikTokTips #CreatorTools #OrganicReach #DataDrivenMarketing Keep every episode free: buymeacoffee.com/fexingo
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    8 分
  • How TikTok Creators Use Digital Products for Passive Income

    How TikTok Creators Use Digital Products for Passive Income
    2026/06/08
    In this episode of The TikTok Marketing Podcast, Lucas and Luna break down how creators are ditching brand deals and building recurring revenue with digital products like templates, presets, and mini-courses. They focus on one specific case: a lifestyle creator who earns $8,000 per month selling Notion templates and Lightroom presets through TikTok links. They explore the launch strategy, the pricing psychology behind $19 templates, and why this model survives algorithm changes. Lucas argues that digital products give creators earnings multiples comparable to software companies, while Luna challenges whether this works for smaller accounts. The conversation is anchored to June 2026 trends, noting the rise of AI-assisted template creation and platform-native checkout tools. If you're a creator tired of chasing brand deals, this episode offers a concrete path to independent income. #DigitalProducts #PassiveIncome #TikTokCreators #CreatorEconomy #NotionTemplates #LightroomPresets #MiniCourses #RecurringRevenue #Marketing #Business #FexingoBusiness #BusinessPodcast #TikTokMarketing #ContentCreation #CreatorMonetization #TemplateEconomy #AIAssistedCreation #LucasAndLuna Keep every episode free: buymeacoffee.com/fexingo
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    8 分
  • How TikTok Creators Are Using Fan Fiction to Build Brands

    How TikTok Creators Are Using Fan Fiction to Build Brands
    2026/06/07
    In this episode of the TikTok Marketing Podcast, Lucas and Luna explore how TikTok creators are leveraging fan fiction as a marketing tool to deepen audience engagement and build brand loyalty. They dive into the case of writer and creator Alex Aster, who used TikTok to tease her fantasy novel 'Lightlark' with short, cinematic videos that fans then remixed into their own storylines and character art. The hosts break down the three-part strategy: leaving narrative gaps for fans to fill, encouraging remix culture through duets and stitches, and using fan creations as free focus-group data. With concrete examples and stats—like how Aster's fan-driven campaigns helped her book land on the New York Times bestseller list—this episode shows why smart creators are treating fan fiction not as a copyright threat but as a marketing engine. Lucas and Luna also discuss risks like loss of narrative control and how to set boundaries. A fresh angle on community-driven content that goes beyond typical influencer marketing. #TikTokMarketing #FanFiction #CreatorEconomy #AlexAster #Lightlark #RemixCulture #Duet #Stitch #CommunityDrivenContent #BookTok #MarketingStrategy #BrandLoyalty #UserGeneratedContent #NarrativeMarketing #AudienceEngagement #FexingoBusiness #BusinessPodcast #ContentStrategy Keep every episode free: buymeacoffee.com/fexingo
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    8 分
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