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Trust, Transparency, and the $1B Mission

Trust, Transparency, and the $1B Mission

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What do donors expect from nonprofits in 2026? According to Catherine LaCour, it’s simple: transparency, speed, and accountability.

On this episode of The Difference, Jay Werth welcomes the new leader of The Blackbaud Giving Fund for a conversation about the evolution of workplace giving and philanthropy's future.

They unpack:

  • Why corporate giving has moved into the C-suite spotlight
  • How technology is accelerating charitable impact
  • The growing importance of trust in donor behavior
  • What nonprofits must do to build long-term corporate partnerships

This episode is a masterclass in a modern fundraising strategy.

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