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Why fee for service is keeping you stuck

Why fee for service is keeping you stuck

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Most doctors leave insurance… but still run their practice like they’re in-network.

I did the same thing at first.

I thought direct care simply meant putting cash prices on my services and charging patients per visit. But staying fee-for-service kept my practice transactional, unpredictable, and financially stuck.

In this episode, I’m sharing why I shifted away from CPT-code thinking and started building packages, memberships, and long-term patient relationships instead. Because patients don’t just want appointments — they want a clear plan, real results, and someone who can guide them from pain to solution.

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***You just need one well-crafted direct pay package to start your Direct Specialty Care practice. Join the workshop here before space runs out.

For specialists tired on insurance and ready to do something about it. If you're ready to open but don't know where to start, take the readiness assessment and book a clarity call here.

--> Join the Direct Care Society private Facebook group here.

  • EMR I'm currently using in my Direct Care practice Simple Practice
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