312 / What are the creative lies writers tell themselves, and how can reframing your mindset lead to a long-lasting, resilient writing career? Katherine Collette shares her insights and lessons from both podcasting and publication.

✨ This week’s sponsor is Vellum: http://tryvellum.com/wish

• Why resilience matters more than talent or craft
• The pitfalls of tying self-worth to external validation
• Reframing the role of social media and visibility
• The archetypes of post-publication response
• Finding joy and sustainability in your writing journey

💙 Become a supporter of the podcast https://wishidknownforwriters.com/support or https://wishidknownthenpodcast.substack.com/subscribe

• Access to backlist of exclusive supporter episodes
• Shoutout on a future episode
• Thanks to long-time supporter Tricia O’Malley https://www.triciaomalley.com/

📥 Send us a Text Message

⚡Links:

• Vellum: http://tryvellum.com/wish
• https://www.instagram.com/katherinecollettewriter/
• Free 'long game' strategy call: Strategy Call
• The Inner Game of Writing (mini-course)
  https://info.katherinecollette.com/the-inner-game-of-writing-2026/
• Sara on From Expertise to Authority: https://mattydalrymple.substack.com/p/from-cozies-to-coach-with-sara-rosett
• Sara with Jennifer Hilt on The Two Authors Podcast: https://thetwoauthorschatshow.podbean.com/e/tropes-with-jennifer-hilt-and-sara-rosette/

📥 Send us a Text Message

Support the show

🚀 Jami’s Consulting and Workshops: https://www.jamialbright.com/authorworkshops

❤️ Jami’s books https://amzn.to/3wSraA5

🔎 Sara’s books https://www.sararosett.com/bibliography/

📚 Sara’s How to Write a Series book and audiobook: https://www.sararosett.com/how-to-write-a-series/

The Big List of Craft and marketing books mentioned on WIKT podcast episodes https://bookshop.org/lists/recommenced-resources-for-writers-from-the-wish-i-d-known-then-podcast

311 / Think you need to be on every platform, spend big on ads, or release a book every month to succeed as an indie author? We’re busting some of the most common publishing myths.

✨ This week’s sponsor is Vellum: http://tryvellum.com/wish

But first, we catch up on life after a writing retreat: the post-draft crash, newsletter plate-spinning, and the genuine weirdness of evaluating promos when the market keeps shifting

• Honest BookBub promo numbers and why results look different now
• Why discoverability matters more than "good enough" writing
• Why you don't need every social media platform to succeed
• Newsletters, Goodreads, and BookFunnel as practical visibility tools
• Why direct sales and Kickstarter can work even with a small audience
• Why rapid release is optional and genre dependent
• Why ads don't require huge spend, and how AI is changing targeting
• Genre zeitgeist: how trends like cozy and romantasy impact your strategy

💙 Become a supporter of the podcast https://wishidknownforwriters.com/support or https://wishidknownthenpodcast.substack.com/subscribe

• Access to backlist of exclusive supporter episodes
• Shoutout on a future episode
• Thanks to long-time supporter Delaney Smith 💜

📥 Send us a Text Message

⚡Links:

• http://tryvellum.com/wish
• Alessandra Torre on Goodreads: https://open.substack.com/pub/wishidknownthenpodcast/p/alessandra-torre-on-goodreads-movie-10c?utm_campaign=post-expanded-share&utm_medium=web

📥 Send us a Text Message

Support the show

🚀 Jami’s Consulting and Workshops: https://www.jamialbright.com/authorworkshops

❤️ Jami’s books https://amzn.to/3wSraA5

🔎 Sara’s books https://www.sararosett.com/bibliography/

📚 Sara’s How to Write a Series book and audiobook: https://www.sararosett.com/how-to-write-a-series/

The Big List of Craft and marketing books mentioned on WIKT podcast episodes https://bookshop.org/lists/recommenced-resources-for-writers-from-the-wish-i-d-known-then-podcast

310 / AI is getting better at producing words, audio, and even video, which raises the question for authors: how do readers know there’s a real person behind the book?

In this episode, we talk about how writers can stand out in a sea of AI content through leaning harder into trust, voice, and real connection. We share concrete ways to signal “I’m a real person” without forcing yourself to overshare or turn your life into content.

✨ This week’s sponsor is: Reedsy https://reedsy.com/studio and https://reedsy.com/studio/templates

• Why authenticity and connection matter more as AI output scales—and what history tells us about tech panic cycles
• How parasocial relationships work, where they go sideways, and how real-world interaction cuts through the noise
• Practical ways to show your humanity: imperfection, process sharing, physical objects, and curation
• Protecting your author voice and using credibility signals to build lasting reader trust

📌 Get a PDF download of all the ideas: Real, Not AI: 20 Ways Authors Signal Humanity and Build Reader Trust

💙 Become a supporter of the podcast If you've gotten value from the podcast and would like to share back with us, you could support the podcast. You'll get access to the backlist of exclusive supporter episodes and a shoutout on a future episode.

https://wishidknownforwriters.com/support or https://wishidknownthenpodcast.substack.com/subscribe

We’d love to hear from you. Comments will be open on this episode in Substack: https://wishidknownthenpodcast.substack.com/subscribe

⚡Links:

• Reedsy https://reedsy.com/studio and https://reedsy.com/studio/templates
• Patty McGree on using grammar as your paintbox:
• https://pod.link/1495247798/episode/QnV6enNwcm91dC0xODY2MDEzOA
• Joanna Penn and The Creative Penn Podcast: https://pod.link/309426367
• Thanks to long-time supporter Parker Finch: https://parkerfinch.com/

📥 Send us a Text Message

Support the show

🚀 Jami’s Consulting and Workshops: https://www.jamialbright.com/authorworkshops

❤️ Jami’s books https://amzn.to/3wSraA5

🔎 Sara’s books https://www.sararosett.com/bibliography/

📚 Sara’s How to Write a Series book and audiobook: https://www.sararosett.com/how-to-write-a-series/

The Big List of Craft and marketing books mentioned on WIKT podcast episodes https://bookshop.org/lists/recommenced-resources-for-writers-from-the-wish-i-d-known-then-podcast

309 / Lona McCombie, social media marketer for authors, unpacks essential strategies for authors looking to promote their work, especially on platforms like TikTok and Instagram.

✨ This week’s sponsor is: Reedsy https://reedsy.com/studio and https://reedsy.com/studio/templates

• Starting out in social media marketing
• Promo strategies for book releases
• Best practices for TikTok marketing
• Cross-posting content on social platforms
• Results of paid promo vs. organic reach
• Trends in book promo content

💙 Become a supporter of the podcast https://wishidknownforwriters.com/support

• Access to backlist of exclusive supporter episodes
• Private slack group
• Shoutout on a future episode

📥 Send us a Text Message

⚡Links:

https://reedsy.com/studio and https://reedsy.com/studio/templates

💙 Thank you to long-time supporter Kathleen Bailey: https://kathleenbaileyauthor.com

📥 Send us a Text Message

Support the show

🚀 Jami’s Consulting and Workshops: https://www.jamialbright.com/authorworkshops

❤️ Jami’s books https://amzn.to/3wSraA5

🔎 Sara’s books https://www.sararosett.com/bibliography/

📚 Sara’s How to Write a Series book and audiobook: https://www.sararosett.com/how-to-write-a-series/

The Big List of Craft and marketing books mentioned on WIKT podcast episodes https://bookshop.org/lists/recommenced-resources-for-writers-from-the-wish-i-d-known-then-podcast

308 / Serial fiction expert, Kimboo York, joins us to discuss building long-term reader relationships, letting go of perfectionism and fan fiction, including insights on transitioning fan fiction to original works. We also talk about balancing productivity with kindness and allowing room for mistakes to set yourself up to have a resilient author career.

✨ This week’s sponsor is: Reedsy https://reedsy.com/studio and https://reedsy.com/studio/templates

• Serial fiction business models
• Transitioning from fanfiction to original fiction
• Productivity and project management advice
• Community and discoverability on Substack
• Monetization methods for serials
• Legal concerns with fanfiction writing

🚨 Win a paperback copy of Trope Thesaurus: Mystery and Thriller by yours truly (Sara) and Jennifer Hilt. Comment on this episode on Substack with your favorite trope to write to be entered in the random drawing. Open until March 17, 2026.

💙 Become a supporter of the podcast https://wishidknownforwriters.com/support or https://wishidknownthenpodcast.substack.com/subscribe

• Access to backlist of exclusive supporter episodes
• Shoutout on a future episode

📥 Send us a Text Message

⚡Links:

• houseofyork.info
• serial-nation.com
• scriptorium.kimbooyork.ne
• houseofyork.info
• scriptorium.kimbooyork.net
• https://newsletterninja.net/solutions/email-storytelling-pantry/
• Ingram Launches New Digital Catalog, DRC, and Ordering Platform: https://www.publishersweekly.com/pw/by-topic/industry-news/publisher-news/article/99760-ingram-targets-edelweiss-with-new-catalog-drc-and-ordering-platform.html
• Thanks to long-time supporter Christa Bakker https://christabakker.com/
• Archive of Our Own https://archiveofourown.org
• FOOTLOOSE! https://archiveofourown.org/tags/Footloose%20(1984)/works

📥 Send us a Text Message

Support the show

🚀 Jami’s Consulting and Workshops: https://www.jamialbright.com/authorworkshops

❤️ Jami’s books https://amzn.to/3wSraA5

🔎 Sara’s books https://www.sararosett.com/bibliography/

📚 Sara’s How to Write a Series book and audiobook: https://www.sararosett.com/how-to-write-a-series/

The Big List of Craft and marketing books mentioned on WIKT podcast episodes https://bookshop.org/lists/recommenced-resources-for-writers-from-the-wish-i-d-known-then-podcast

307 / How can automation, AI, and genuine relationships help you thrive as an author? Chelle Honaker shares her insights on blending creativity and business, building community, and navigating the ever-changing publishing world.

✨ This week’s sponsor is: Reedsy https://reedsy.com/studio and https://reedsy.com/studio/templates

• Flywheel marketing instead of funnel marketing
• Building community and collaboration
• Social media burnout and challenges
• Discoverability and reader relationships
• Trends in publishing and tech for authors

💙 Become a supporter of the podcast https://wishidknownforwriters.com/support or https://wishidknownthenpodcast.substack.com/subscribe

• Access to backlist of exclusive supporter episodes
• Shoutout on a future episode

📥 Send us a Text Message

⚡Links:

• https://reedsy.com/studio
• https://reedsy.com/studio/templates
• Author Automations Substack
• Indie Author Training
• Indie Author Magazine
• Author Nation
• StorytellerShowcase
• ChelleHoniker.com

📥 Send us a Text Message

Support the show

🚀 Jami’s Consulting and Workshops: https://www.jamialbright.com/authorworkshops

❤️ Jami’s books https://amzn.to/3wSraA5

🔎 Sara’s books https://www.sararosett.com/bibliography/

📚 Sara’s How to Write a Series book and audiobook: https://www.sararosett.com/how-to-write-a-series/

The Big List of Craft and marketing books mentioned on WIKT podcast episodes https://bookshop.org/lists/recommenced-resources-for-writers-from-the-wish-i-d-known-then-podcast

306 / How do you get your first reviews? And what do you do about collating feedback from multiple beta readers? Evan Gow, creator of StoryOrigin, has solutions to these author problems. Plus we explore why building your mailing list is the number-one way to connect with readers and future-proof your business as well as discussing direct sales options and the perennial topic of AI impact on publishing.

✨ This week’s sponsor is Vellum: http://tryvellum.com/wish

• Importance of reviews for book sales
• Cross-promotions and newsletter swaps
• Beta reader management with StoryOrigin
• Direct sales trends and challenges
• AI’s impact on the publishing landscape

💙 Become a supporter of the podcast https://wishidknownforwriters.com/support or https://wishidknownthenpodcast.substack.com/subscribe

• Access to backlist of exclusive supporter episodes
• Shoutout on a future episode

📥 Send us a Text Message

⚡Links:

• http://tryvellum.com/wish
• https://storyoriginapp.com/

📥 Send us a Text Message

Support the show

🚀 Jami’s Consulting and Workshops: https://www.jamialbright.com/authorworkshops

❤️ Jami’s books https://amzn.to/3wSraA5

🔎 Sara’s books https://www.sararosett.com/bibliography/

📚 Sara’s How to Write a Series book and audiobook: https://www.sararosett.com/how-to-write-a-series/

The Big List of Craft and marketing books mentioned on WIKT podcast episodes https://bookshop.org/lists/recommenced-resources-for-writers-from-the-wish-i-d-known-then-podcast

305 / Ember Mae shares lessons learned about starting small with crowdfunding as well as managing fulfillment. We also talk about marketing without succumbing to the pressure of conventional social media wisdom.

✨ This week’s sponsor is Vellum: http://tryvellum.com/wish

• Tips on setting up your first Kickstarter campaign and keeping it manageable
• Making marketing personal and connecting individually with readers
• Why ditching social media is freeing
• Intuitive storytelling
• In-person event strategies
• Neurodivergence as a writing superpower

💙 Become a supporter of the podcast https://wishidknownforwriters.com/support or https://wishidknownthenpodcast.substack.com/subscribe

• Access to backlist of exclusive supporter episodes
• Shoutout on a future episode

📥 Send us a Text Message

⚡Links:

• embpublishing.com
• https://www.kickstarter.com/projects/embermaeauthor/the-crowdfunded-author
• http://tryvellum.com/wish

📥 Send us a Text Message

Support the show

🚀 Jami’s Consulting and Workshops: https://www.jamialbright.com/authorworkshops

❤️ Jami’s books https://amzn.to/3wSraA5

🔎 Sara’s books https://www.sararosett.com/bibliography/

📚 Sara’s How to Write a Series book and audiobook: https://www.sararosett.com/how-to-write-a-series/

The Big List of Craft and marketing books mentioned on WIKT podcast episodes https://bookshop.org/lists/recommenced-resources-for-writers-from-the-wish-i-d-known-then-podcast