検索キーワード： 事業開発・起業

In this new edition of No B.S. Marketing to the Affluent, millionaire maker Dan S. Kennedy shows you how to re-position your business, practice, or sales career to attract customers or clients for whom price is not a determining factor. Learn how to sell to those who will always be spending as Kennedy shines the spotlight on the practical strategies used by The Ritz-Carlton, Disney, Harrah's Entertainment, Dove, AARP, Dr. Oz, Starbucks, Williams-Sonoma, DeBeers, the health and wellness industry, and many other fascinating and diverse true-life examples.

Why are you struggling to grow your business when everyone else seems to be crushing their goals? If you needed to triple revenue within the next three years, would you know exactly how to do it? Doubling the size of your business, tripling it, even growing 10 times larger isn't about magic. It's not about privileges, luck, or working harder. There's a template that the world's fastest-growing companies follow to achieve and sustain much, much faster growth.

Tailored for small-business owners and entrepreneurs like yourself who are looking for long-term financial planning and wealth management, The Business Owner's Guide to Financial Freedom reveals the secrets behind successfully investing in your business while bypassing Wall Street-influenced financial planners.

For astronaut Ron Garan, living on the International Space Station was a powerful, transformative experience - one that he believes holds the key to solving our problems here on Earth. On space walks and through windows, Garan was struck by the stunning beauty of the Earth from space but sobered by knowing how much needed to be done to help this troubled planet.

An exciting, hugely revealing account of China’s burgeoning presence in Africa - a developing empire already shaping, and reshaping, the future of millions of people. A prizewinning foreign correspondent and former New York Times bureau chief in Shanghai and in West and Central Africa, Howard French is uniquely positioned to tell the story of China in Africa. Through meticulous on-the-ground reporting, French crafts a layered investigation of astonishing depth and breadth.

There can be no doubt about the credentials of Bill George, former Chairman and CEO of Medtronic, who has been named one of Business Week's "Top 25 Managers". In Authentic Leadership, George lays out his plan for improving corporate America's flaws through responsible leadership.

Based on the highest-quality evidence and real-life examples spanning industries and countries, Alex Edmans shows that it's not an either-or choice - companies can create both profit and social value. The most successful companies don't target profit directly but are driven by purpose - the desire to serve a societal need and contribute to human betterment.

Born out of a decade of discussion between His Holiness the Dalai Lama and international management consultant Laurens van den Muyzenberg, The Leader’s Way is the unique meeting of two worlds: the global business landscape and Buddhism. At first sight, these seem to be an unlikely pairing...

From entrepreneur and celebrity hairstylist Jen Atkin comes a smart and spirited guide to finding your voice and creating the life and career you deserve—along with a behind-the-scenes look into Jen’s own wild and wonderful road to success. Hailed by the New York Times as “the most...

ビデオやオーディオといったコンテンツマーケティングを仕掛けたいあなたへ！Zoomレコーディングよりも遥かにクオリティの高い撮影ツールを使ってください。

Brought to you by Penguin. The celebrated scientist and author of Why Information Grows reveals how knowledge moves, drives progress and shapes the world We all understand that knowledge shapes the fate of business and the growth of nations, but few of us are aware of the principles that govern...

Como transformar uma empresa comum em uma que seja continuamente ágil e inovadora? O que descobriríamos se investigássemos as empresas mais bem-sucedidas do mundo, aquelas que possuem, de fato, um mindset vencedor e focado em alta performance? Seria possível listar os pontos-chaves que permitem que essas empresas se dediquem à inovação contínua? Dessa forma, seria possível replicar essa mentalidade para outros mercados e corporações? Foi esse o trabalho realizado pelo especialista Behnam Tabrizi, que ensina transformação organizacional na Universidade Stanford por mais de duas décadas.

Side hustle culture continues to grow in popularity as more people seek ways to break free from the 9 to 5, pursue their passion, and make some extra cash. Whether you're looking to turn a hobby into something profitable or to learn a new skill entirely, a side hustle can help you bring in extra cash without quitting your day job. Discover how to turn your hobbies into profitable ventures; utilize your skills to create new income streams; balance a side hustle with your full-time job; develop a flexible schedule and master time management; and become your own boss and control your future.

What if the real key to building a lasting startup community isn't capital or connections—but mentorship without strings attached? Renowned entrepreneur and investor Brad Feld shares his decades of experience and expertise in developing and refining the art of mentorship through the philosophy of Give First.

In this fascinating exploration of the surprising power of questioning, innovation expert Warren Berger reveals that powerhouse businesses like Google, Nike, and Netflix, as well as hot Silicon Valley startups like Pandora and Airbnb, are fueled by the ability to ask fundamental, game-changing questions. But Berger also shares human stories of people using questioning to solve everyday problems—from “How can I adapt my career in a time of constant change?” to “How can I step back from the daily rush and figure out what really makes me happy?”

Airbnb For Dummies is here to help you prep your property and post your first listing on the popular short-term rental site. Even if you don't have a house, you can become an Airbnb host. A spare room at your place, a camper, a boat, a treehouse, a castle—you can turn just about anything into an Airbnb and earn additional income hosting guests. You can even offer tours around your hometown. This comprehensive resource helps you make your goals a reality.

THE KEY TO UNDERSTANDING COMPANY GROWTH AND DECLINE —FROM THE UNDISPUTED EXPERT ON VALUATION Throughout his storied career, Aswath Damodaran has searched for the universal key to demystify corporate finance and valuation. Now, at last, he offers the groundbreaking answer to readers everywhere...

From top experts in the field, the definitive guide to grant-writing Written by two expert authors who have won secured millions of dollars in government and foundation grants, The Only Grant-Writing Book You'll Ever Need is the classic book on grant seeking, providing a comprehensive...

With The Strategy Activation Playbook, author Aric Wood, CEO of XPLANE, teaches you how to do what he's helped organizations around the world accomplish: align and activate the people in your organization to execute your strategy and realize your vision.

Paper Belt on Fire is the unlikely account of how two outsiders with no experience in finance—a charter school principal and defrocked philosopher—start a venture capital fund to short the higher education bubble. Against the contempt of the education establishment, they discover, mentor, and back the leading lights in the next generation of dropout innovators and in the end make their investors millions. Can such a madcap strategy help renew American creativity? This story is the behind-the-scenes romp of one team that threw educational authorities into a panic.