検索キーワード： マーケティング

モノを売るにはいくつかのコツがある。

完成品ではなく「制作過程」を売る!〝良いモノ〟だけでは稼げない時代の新常識

40代でTwitter（現「X」）を始め、3年でフォロワー11万人を超え、8,000万円以上を稼いだ著者の、人生を変えるX活用方法を紹介！人生に「もう遅い」なんて存在しません。

PRはメディア露出を競うゲームではありません。事業を動かす武器です。しかし、世に情報があふれる今、発信の難易度は格段に上がっています。 本番組のホストは、テレビ東京の報道ディレクターを経て、ソフトバンクでメディア関連の新規事業を3件立ち上げ、現在はPR戦略コンサルタントとして数十社を支援する下矢一良。メディアの内側と事業の現場、両方を知る立場から、PRを再現性のある「サイエンス」として解き明かします。聞き手...

オンラインツールの普及で、念願の「自分で起業して好きな時に好きな場所で働いたり、自己実現することができる」ようになりました。新しい働き方が大きく推奨される世の中にもなってきています。

「世界初」のサービスを連発する最注目ベンチャーの感動と興奮の起業物語。


「BuyMa」「pressblog」「filmo」と世界初のウェブサービスを次々と世に送り出している『謎』の会社エニグモ。
本書はその共同最高経営責任者である須田将啓・田中禎人両氏が語るエニグモの成長ストーリーです。

ベンチャー企業として順風満帆に歩んできたように思われがちですが、
その裏にはパートナー会社との決裂やシステム会社の突然の夜逃げなど、知られざる苦労秘話が隠されていました。

また打って変わって、新しいシステム会社との山小屋プレゼンや、社内DJ制度・部活動など爆笑エピソードも盛りだくさん。
そこには著者のエニグモへの愛情、社員への愛情が溢れています。

エニグモは2006年にはweb2.0ビジネス大賞を受賞。
2007年から本格的なアメリカ進出を開始し、更に新サービス「rollmio」「シェアモ」を展開しています。
「世の中を変えるボタン」を押し続ける彼らの『勝負』はまだまだ続きます。

Del mismo autor de “Cómo construir una Storybrand” llega una guía fácil y práctica para desarrollar una estrategia de marketing digital de forma simple y efectiva. Cada día las empresas gastan millones en publicidad improductiva o dejan de ganar otros tantos debido a que no saben llegar...

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Welcome to the Deathcare Marketing Show, where funeral home marketing gets practical. I'm Mary Barnett, a marketing strategist with 37+ years of experience helping businesses grow through authentic relationships, modern marketing, and systems that give people their time back. Each week, I sit down with funeral service leaders, innovators, and industry experts to explore what actually works—and what doesn't—when it comes to growing a funeral home today. We'll cover community engagement, leadership, pre-need, AI, social media, customer experience, and the strategies that build trust long ...

Welcome to the official podcast of L4RG.com — your trusted digital growth partner for the past 25 years.At L4RG, we believe that digital success is not accidental — it is strategic, measurable, and built on experience. For over two decades, we have been helping businesses scale through powerful digital marketing, performance-driven lead generation, and result-oriented web development solutions.This podcast is designed for business owners, entrepreneurs, startups, and marketing professionals who want to understand how real digital growth works. Each episode shares practical insights, ...

The marketing landscape is shifting faster than anyone predicted. The old maps don't work. And the brands that are winning aren't following a better playbook — they're pioneering without one.This is Brandistry Buzz — the podcast for marketers who want to be READY for whatever comes next.I'm Nate Challen. Brand strategist. Marketing executive. And someone who has spent three decades helping brands navigate uncertain territory.Each week, I'll take one idea — in marketing, leadership, or innovation — and follow it until it's actually useful. Real examples. Honest takes. Clear ...

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Podcast That Takes Your Podcast and Life to the Next Level: Influenced by the teaching of Cliff Ravenscraft, Dave Jackson and John Lee Dumas

「推し活」を制する者はビジネスを制する！？ 「推し活」を紐解けば、これからの時代に必要な「人々を虜にするビジネス」のつくり方がわかる！！ 今や、わたしたちの生活に浸透している「推し」や「推し活」というワード。

Musings on marketing, digital culture, creativity, branding, audience building, and whatever else feels worth talking about. The online world changes fast, and this channel is a space to unpack what’s real, what’s working, and what actually matters. Hosted by Jennie Smythe, Founder & CEO of Girlilla Marketing and team. We used AI to help us narrate these very human created blogs so we can spend more time helping others. Thanks for listening. Be good online... and in real life! Read more at girlillamarketing.com/blog Follow us @girlillamarketing

Una risorsa per professionisti e professioniste nel settore dell’architettura e del design che cercano approfondimenti – trattati in modo semplice e leggero – su comunicazione, crescita personale, business e digital. In un mondo già complicato, comunicare il proprio lavoro non dovrebbe aggiungere ulteriori layer di sfide. La mia missione è alleggerire questo processo, permettendo a studenti e progettisti di sentirsi più rilassati, sereni e motivati, almeno per quanto riguarda la comunicazione. Lo scopo è anche quello di dare il via libera alla spontaneità e libertà d'azione. Buon ...