Australia Post launches it's biggest brand campaign ever, Lump Lottery uses a ute giveaway to turn testicular cancer awareness into action, British Airways distills travel into a single image & Citroën rejects car category conventions to romanticise the test drive.

We watch:

• 'Delivering to 2,655 postcodes, connecting Australians from coast to country' from Australia Post
• 'Lump Lottery', Testicular Cancer NZ
• 'An Original British Briefing' from British Airways
• 'Its Love at First Test Drive' from Citroën

See omnystudio.com/listener for privacy information.

Penguin Random House has refreshed its identity with a flexible cast of illustrated Penguins, Macca's CEO goes viral, Burger King dominated the Oscars with a last ditch, self-deprecating campaign & Coinbase’s cinematic Oscars spot.

We watch:

• Macca's CEO video
• 'There’s a New King and It’s You' from Burger King
• 'Your Way Out' from Coinbase

We look at:

• Penguin Random House 'Playful Penguins'

See omnystudio.com/listener for privacy information.

We’ll unpack Telstra’s collab with The Avalanches and their creation of an E-Synth, examine Philadelphia’s new 'Phillyboy' platform and look at how VB expands into mid-strength beer while protecting its hard-earned thirst positioning.

We watch:

• 'Second Life Sounds' from Telstra - https://www.youtube.com/watch?v=UmpAlyr44Kc
• 'The Adventures of the Phillyboy: Origin Story' from Philadelphia Cream Cheese - https://www.youtube.com/watch?v=aZ7Z5LTJWHMhttps://www.youtube.com/watch?v=-foLP_UABpc
• 'When the day is done but the job isn't' from VB, CUB - https://www.bandt.com.au/when-the-day-is-done-but-the-job-isnt-vb-campaign-introduces-new-mid-strength-beer/

We look at:

• Rio Anti-Vape Campaign
• McDonald’s “You Know Where” OOH


See omnystudio.com/listener for privacy information.