『Marketing by Design』のカバーアート

Marketing by Design

Marketing by Design

著者: Andy Milligan
無料で聴く

今ならプレミアムプランが3カ月 月額99円

2026年5月12日まで。4か月目以降は月額1,500円で自動更新します。

概要

Marketing by Design is a narrative spotlight show for high-performing marketers and founders on how to drive real business results with design, branding, and strategy. Powered by the Columbus Chapter of the American Marketing Association, we explore how smart design and intentional strategy helps businesses stand out, earn trust, and convert the right customers.Andy Milligan マーケティング マーケティング・セールス 経済学
エピソード
  • How To Build World-Class Partnerships (and Grow Your Business) | Bridget Murphy, Envision Promotions
    2026/04/21

    ⚡️ High-Converting Websites Visual Swipe File: https://www.mmg.studio/visualswipefile


    Bridget O'Murphy is the founder of Envision Partnerships, where she's spent 20+ years building strategic brand partnerships for companies like Nickelodeon, Tyson, and Coca-Cola. In this episode, we dig into what it actually looks like to build a business on relationships, not just talk about it. Bridget shares how she landed her first client on a plane ride, the gifting habits that create real loyalty, the client she lost by not asking the right questions, and why the compounding effect of daily relationship investment is the most underrated strategy in business.


    CONNECT WITH BRIDGET
    🌐 https://www.envisionp.com/
    💼 https://www.linkedin.com/in/bridgetomurphy/


    CONNECT WITH ANDY
    🌐 https://www.mmgdesign.net/
    💼 https://www.linkedin.com/in/mmgdesign/
    📸 https://www.instagram.com/mindfulmilligan/


    TEAM
    🎙 Andy Milligan: https://www.linkedin.com/in/mmgdesign/
    🎥 MMG Design: https://www.mmgdesign.net/
    🤝 AMA Columbus: https://amacolumbus.org
    COHATCH (Get 2 free weeks of premium coworking, on us): https://www.cohatch.com/mbd

    続きを読む 一部表示
    50 分
  • 2026 Customer Research Masterclass for Marketers | Clay Ostrom
    2026/04/14

    ⚡️ High-Converting Websites Visual Swipe File: https://www.mmg.studio/visualswipefile


    In this episode, I sit down with Clay Ostrom, founder of Map & Fire, to talk about why customer research has become the backbone of every smart brand decision. Clay walks through how his agency evolved from brand strategy into research-first work, why AI can speed things up but can't replace a real conversation with a buyer, and how one research project completely flipped a medical client's positioning. We also get into the creative founder's tension between craft and margin, and how Clay went from hating sales to genuinely enjoying it.


    CONNECT WITH CLAY
    🌐 https://mapandfire.com/
    🛠 https://smokeladder.com/
    💼 https://www.linkedin.com/in/clayostrom/


    CONNECT WITH ANDY
    🌐 https://mmg.studio/
    💼 https://www.linkedin.com/in/mmgdesign/
    📸 https://www.instagram.com/mindfulmilligan/


    TIMESTAMPS
    00:00 Intro
    00:18 Can your parents explain what you do?
    04:00 From computer science to brand strategy
    07:00 Why entrepreneurs become unemployable
    10:00 A day inside a research-first agency
    14:30 Hands-on vs. hands-off founder tension
    18:30 Protecting your best thinking hours
    25:00 How research took over Map & Fire
    29:30 The case study that flipped a brand
    35:00 Clay's 180 on sales
    42:30 Detaching from any single deal


    TEAM
    🎙 Host // Andy Milligan: https://www.linkedin.com/in/mmgdesign/
    🎥 Production // MMG Design: https://mmg.studio/
    🤝 Powered by // American Marketing Association Columbus: https://amacolumbus.org/
    ☕ Supported by // COhatch (2 free weeks of premium coworking): https://www.cohatch.com/mbd

    続きを読む 一部表示
    49 分
  • 2026 Customer Research Masterclass for Marketers | Clay Ostrom
    2026/04/14

    ⚡️ High-Converting Websites Visual Swipe File: https://www.mmg.studio/visualswipefile


    In this episode, I sit down with Clay Ostrom, founder of Map & Fire, to talk about why customer research has become the backbone of every smart brand decision. Clay walks through how his agency evolved from brand strategy into research-first work, why AI can speed things up but can't replace a real conversation with a buyer, and how one research project completely flipped a medical client's positioning. We also get into the creative founder's tension between craft and margin, and how Clay went from hating sales to genuinely enjoying it.


    CONNECT WITH CLAY
    🌐 https://mapandfire.com/
    🛠 https://smokeladder.com/
    💼 https://www.linkedin.com/in/clayostrom/


    CONNECT WITH ANDY
    🌐 https://mmg.studio/
    💼 https://www.linkedin.com/in/mmgdesign/
    📸 https://www.instagram.com/mindfulmilligan/


    TIMESTAMPS
    00:00 Intro
    00:18 Can your parents explain what you do?
    04:00 From computer science to brand strategy
    07:00 Why entrepreneurs become unemployable
    10:00 A day inside a research-first agency
    14:30 Hands-on vs. hands-off founder tension
    18:30 Protecting your best thinking hours
    25:00 How research took over Map & Fire
    29:30 The case study that flipped a brand
    35:00 Clay's 180 on sales
    42:30 Detaching from any single deal


    TEAM
    🎙 Host // Andy Milligan: https://www.linkedin.com/in/mmgdesign/
    🎥 Production // MMG Design: https://mmg.studio/
    🤝 Powered by // American Marketing Association Columbus: https://amacolumbus.org/
    ☕ Supported by // COhatch (2 free weeks of premium coworking): https://www.cohatch.com/mbd

    続きを読む 一部表示
    49 分
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