What does it take to tell a story that changes how people give, connect, and show up for their community?

In this episode, Nadia sits down with Claire MacLean, CEO of SHARE Family & Community Services Society — a nonprofit serving over 33,000 people annually across the lower mainland. Claire shares how SHARE uses intentional storytelling to build donor trust, drive community fundraising, and sustain long-term nonprofit impact across a wide range of social services — from food banks and affordable housing to mental health, disability supports, and newcomer settlement.

In this episode, you’ll hear:

• Why nonprofit leaders must go beyond statistics to connect donors emotionally to their mission

• How Share Society keeps stories alive beyond the annual fundraiser gala

• The role of hope and relatability in effective nonprofit communications

• How to build a culture of storytelling within your organization and leadership team

• The intersection of data, digital strategy, and human stories in modern nonprofit communications

• Why storytelling is a critical leadership skill — and how to develop it

Claire also shares a powerful story from SHARE's gala that illustrates what trajectory change really looks like — and why community-based organizations are essential to the health of the communities they serve.

Keywords: nonprofit storytelling, nonprofit leadership, donor engagement, community fundraising, nonprofit communications, nonprofit marketing, social services B.C., Share Society, Claire MacLean, nonprofit impact, charitable giving Canada, nonprofit strategy, fundraising gala, mental health services, food bank, affordable housing, newcomer settlement, trajectory change, nonprofit CEO

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Ready to get your organization’s stories told consistently and strategically? Book a Discovery Call

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Here's how you can connect with Nadia:

LinkedIn - https://www.linkedin.com/in/nadiastewart

Instagram - @NHMediaCanada

Threads - https://www.threads.com/@nhmediacanada

If this episode resonated with you, please:

• Share it with a friend in the nonprofit sector

• Give this podcast a follow by clicking that button on your podcast app

• Leave us a review! We'd appreciate that so much.

In this episode of Nonprofits in the News, Nadia Tchoumi sits down with nonprofit leader Carmen Rempel for a powerful conversation about courage, thought leadership, and what it means to use your voice during high-stakes moments.

At a time when many nonprofit organizations are navigating funding instability, rising demand, political polarization, and increasing public scrutiny, this episode asks an important question: What does it look like for nonprofit leaders to cultivate courage through thought leadership?

Drawing from her experience leading Kelowna Gospel Mission during the overlapping crises of COVID-19, the housing crisis, and the opioid epidemic in British Columbia, Carmen reflects on how she used LinkedIn, storytelling, and public engagement to shift conversations around homelessness, build empathy, and strengthen community relationships.

Together, Nadia and Carmen explore:

• How nonprofit leaders can show up publicly during volatile social and political moments
• Why thought leadership became a strategic communication tool during multiple crises
• How to decide what issues to speak about publicly — and what should remain behind closed doors
• The risks and rewards of public advocacy and leadership visibility
• Why LinkedIn became Carmen’s platform of choice for nonprofit thought leadership
• How leaders can navigate criticism, public pressure, and fear of getting it wrong
• The importance of protecting dignity while telling stories about vulnerable communities
• What civil discourse can still look like in a polarized online environment

This episode is an honest and deeply practical conversation for nonprofit executives, communications professionals, fundraisers, social impact leaders, and anyone wrestling with whether they should stay silent or speak up.

Carmen shares how she learned to separate fear from responsibility, why she believes leaders should “reserve the right to change their mind,” and how courageous communication can create new opportunities for connection, understanding, and impact.

By the end of this conversation, listeners will be challenged to rethink the issues they’ve decided they can never speak about publicly — and to consider what might happen if they replaced fear with courage.

If you’re interested in nonprofit communications, leadership visibility, crisis communications, advocacy, LinkedIn strategy, social impact storytelling, public relations for nonprofits, and --espeically -- thought leadership for mission-driven organizations, this episode offers valuable insight into how leaders can show up with clarity, humanity, and courage.

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Ready to get your organization’s stories told consistently and strategically? Book a Discovery Call

Sign up for the ‘Nonprofits in the News’ newsletter

Here's how you can connect with Nadia:

LinkedIn - https://www.linkedin.com/in/nadiastewart

Instagram - @NHMediaCanada

Threads - https://www.threads.com/@nhmediacanada

If this episode resonated with you, please:

• Share it with a friend in the nonprofit sector

• Give this podcast a follow by clicking that button on your podcast app

• Leave us a review! We'd appreciate that so much.

Are you staying quiet because you're afraid of saying the wrong thing? In this episode of Nonprofits in the News, Nadia Tchoumi breaks down why fear is keeping too many nonprofit leaders silent — and why that silence can hurt your organization, your advocacy, and the people you serve.

If you've ever worried about what to say, how to say it, or what could happen if you speak up, this episode is for you. Nadia shares practical nonprofit communications advice and four simple ways leaders can start building confidence and thought leadership right now.

You'll learn how to:

• Talk about the issues your organization advocates for

• Share the biggest pain points affecting your community

• Speak about solutions and policy change

• Highlight the real impact your organization is making

This episode also explores how nonprofit leaders can use social media, blogs, and thought leadership to build confidence, attract speaking opportunities, strengthen media relations, and connect with funders, supporters, and the public.

Whether you work in nonprofit leadership, communications, fundraising, advocacy, or media relations, this episode will help you find your voice and start speaking with more confidence.

Topics covered: nonprofit leadership, nonprofit communications, thought leadership, advocacy, media relations, public speaking, storytelling, social media strategy, nonprofit marketing, community impact, policy change, fundraising, nonprofit visibility

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Ready to get your organization’s stories told consistently and strategically? Book a Discovery Call

Sign up for the ‘Nonprofits in the News’ newsletter

Here's how you can connect with Nadia:

LinkedIn - https://www.linkedin.com/in/nadiastewart

Instagram - @NHMediaCanada

Threads - https://www.threads.com/@nhmediacanada

If this episode resonated with you, please:

• Share it with a friend in the nonprofit sector

• Give this podcast a follow by clicking that button on your podcast app

• Leave a review! Let others know about this podcast.