From Curry Powder to ₹2700 Crore Empire | Eastern Group's Untold Growth Story | #112

At the age of 26, at a time when the IPO market was nothing like it is today, a man took his family business public through an IPO.

That business, which began by selling curry powder, has now grown into a ₹2,700-crore group.

In this episode, he shares:

✅ Why he chose to take the company public at just 26.

✅ How bringing experienced professionals onto the board in 1998 changed the company.

✅ The story behind the merger of two ₹950-crore businesses.

✅ Why raising money from investors can cost more than taking a bank loan.

✅ What he learned while expanding into new industries.

✅ The idea behind building a Kerala Super League football team.

✅ Why many family businesses struggle with succession and how to avoid it.

✅ His honest views on D2C brands and their future.

Watch the full video to find out who he is.

The eCom Show - Kerala’s #1 Ecommerce & D2C Podcast.

🎙️ Podcast EpisodeDinu spent nearly 10 years as flying crew with Air India. Today, she's the founder of Aham Collections — a saree and designer-wear brand generating crore-level revenue, built from a single tailoring unit run alongside her flying career.In this episode:✅ How she started a stitching business while still flying full-time✅ Surviving three back-to-back crises: Kerala Floods, Nipah, and COVID✅ Building a Shopify-based ecommerce brand from scratch✅ How AI is used in accounting (Zoho + Shopify integration)✅ Running 3 retail stores with a true omnichannel model✅ Backend systems: supply chain, dispatch, and customer support✅ Her upcoming plan to offer backend-as-a-service for fashion influencersThe eCom Show — Kerala's #1 Ecommerce & D2C Podcast.

• How Hypermarkets Make Billions 💰
• The Hypermarket Business Explained
• Inside the Hypermarket Business Model
• How to Start a Hypermarket Business
• The Secret Behind Successful Hypermarkets
• Hypermarket vs Supermarket: What's the Difference?
• How Hypermarkets Earn Profit
• The Future of the Hypermarket Business

How to Get a Job in 2026

Malayalam Podcast

Make This Resume and Recruiters Will Call You

How to Build a Resume That Actually Gets Jobs

How to Get a Job: The Resume Strategy

Before You Apply for Any Job, Watch This

The Resume Trick That Recruiters Love

How to Get Hired Faster Than Everyone Else

ഞങ്ങളുടെ WhatsApp ഗ്രൂപ്പിൽ ചേരാൻ / ഞങ്ങളുടെ Shopify Course (2 Hour) ലേക്ക് ജോയിൻ ചെയ്യാൻ / നിങ്ങളുടെ ബിസിനസ്സ് വളർത്താൻ / നിങ്ങളുടെ ബിസിനസ്സ് ഓൺലൈനിലേക്ക് മാറ്റാൻ തുടങ്ങിയ എന്ത് ആവശ്യത്തിനും ഞങ്ങളെ ബന്ധപ്പെടുക : https://link.theecomshow.com/ep-108----------------------------Supported by:FixMyStore.com - Audit your Shopify store for conversion, speed, SEO, and AI visibility👉🏼 Fix your store -https://link.theecomshow.com/fixmystore-ep108Orders.app - Auto-organize orders from WhatsApp and Instagram DMs into a clean CRM-style dashboard - no manual entry, no missed orders👉🏼 Organize your orders - https://link.theecomshow.com/ordersapp-ep108----------------------------

In this episode:

→ Cloud Kitchen vs Ghost Kitchen vs Hybrid - what actually differs

→ Running 85 brands from one kitchen - how station-level ops work

→ Brand dilution and threshold markets - the mistake every F&B founder makes

→ Revenue per square foot - the metric that actually matters

→ 85 brands, 5 platforms - how to never depend on one aggregator

The eCom Show - Kerala's #1 eCommerce & D2C Podcast.

🎙️ Podcast EpisodeHe was a BCA student. Made $50/day from blogging in 2009. Paid ₹1.5 lakh for a domain. Lost ₹19 lakh on an app. Slept in a bed space in Dubai. Today, Sibin is the founder of Libromi - a WhatsApp marketing platform used by Marks & Spencer, Al Madina, and enterprise clients across the Middle East and India.In this episode: → From blogging, AdSense, and affiliate marketing to building a SaaS → How he built and scaled a quick commerce platform → Real business use cases of WhatsApp automation → How AI took their development productivity 20x → How to scale a SaaS through an agency partner modelThe eCom Show is Kerala's #1 ecommerce and D2C podcast. Subscribe - don't miss an episode.

🎙️ Podcast EpisodeA boy who sold chickpeas to earn pocket money. A young man who cried on a Dubai construction site. A businessman whose partner disappeared with everything. All the same person.Mustafa of Silvan Business Group joins The eCom Show.In this episode:- From nothing to 25 showrooms - the real journey- How he built a personal brand on YouTube and Instagram- How the Asarva brand was born- The day he stepped back and his team outperformed him- Baby Vita - a D2C brand built by accident- India's first VR tile showroom- His goal: free nutrition for 1 million children by 2030